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In this article a case study is shared discussing car manufacturing company Volvo and their strategy in organizing their big data in order to improve their company as a whole. By implementing digitized reports in organized topics such as product design and vehicle diagnostics in to their large Teradata system, data can be processed and completed in one minute, rather than the hour it used to take to process a single query. Moreover, the Volvo company now analyzes a number of issues in an integrated and organized way. For instance analysts can predict failure rates of vehicles over time through the monthly stored collected reports of cars that have experienced specific failures. They can also correlate mechanical failures with the specific geographical areas the vehicle is located in. A car in urban Japan will most likely experience different conditions in rural France, and with DRO error codes (diagnostic read out data recorded in each car about performance and mechanical failures) collected through the Teradata system, analysts can figure out how certain mechanical failures connect to different locations. It is with this strategy in organizing digital information that Volvo can create large goals such as creating vehicles no one will be killed or injured in by 2020.

Video series "At the Intersection" focuses on the use of big data by large companies, such as popular car companies. Land Rovers has accomplished many awards within only one year greatly due to the use of digital humanities. The old tactics of constructing a new car would be through physical examples such as clay models. With the use of virtual processing, designers could compare nine to eleven designs and examine specific problems. They invented a high computing ecosystem in order to generate over ten terabytes a day and store all their data. All these decisions was a huge change for their company and as a result they were able to create more options for better results in their products.

This site explains the components of cloud computing and the scale of the data centers where all of the information is stored. This article also has videos attached to give you a video tour of the Microsoft Datacenter. The scale of these datacenters is ridiculously large. Only a few companies are setting up these centers and allowing people to see them.