Big Brands Sponsor College Classes to get Social-Media Help - 0 views
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Mathieu Plourde on 29 Mar 11"Sprint provided students in an online marketing class at Emerson College with 10 smartphones with unlimited wireless access. In exchange, students blogged, tweeted, produced YouTube videos and posted Facebook updates about the launch of Sprint's 4G network in Boston. "We're teaming up with the class again this semester it worked so well," says Sprint spokesman Mark Elliott."
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Mathieu Plourde on 29 Mar 11I shared this because I see it as a way for colleges and universities to get "funding" from outside government allocations and tuition. Also blogged about it.