Decided that the Apple ad was right and people wanted a “lean back” reading experience.
Tools of Change: Workship - designing iPad apps | TeleRead: News and views on e-books, ... - 0 views
-
-
Primary challenge: how to design something new, and make it feel familiar. Two goals, let people know it what the Times and people had to understand it immediately after launching it.
-
4 rules: great ipad apps are platform savvy, start small and improve over time, demand collaboration to build and are crafted to enhance the lives of human beings.
- ...21 more annotations...
1 - 3 of 3
Showing 20▼ items per page