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Ed Webb

Can dry hotels boost Tunisia's ailing tourism sector? - 0 views

  • The Sandra Club Hotel in Hammamet, a popular coastal town in the north of Tunis, aims to position itself as a “family hotel,” and thus serves no alcohol, has segregated spas and massage rooms, and religious entertainment shows throughout Ramadan.Inaugurated by the head of the Islamic Ennahda movement Rachid Ghannouchi on June 2, it is the second alcohol-free hotel in this touristic town, following Azur Plaza, which opened four years ago. There are about 10 similar establishments in Tunisia.
  • a controversy about the concept of “halal tourism” in the country. While Ministry of Tourism officials are reluctant to use the term, let alone encourage it, many people in the sector consider it a new measure that could boost Tunisia’s declining tourism sector. The sector, once one of the economic engines of the country, received a heavy blow following an attack by the Islamic State on a hotel three years ago that killed 39 people and wounded 40 others; the victims were mostly British
  • The Ministry of Tourism rejects the term “halal tourism” or “Islamic tourism.” Seif al-Shaalali, media adviser to the tourism minister, said that it was the hotel owner's prerogative to decide whether to serve alcohol, but he added that the ministry does not use the label "halal hotels" as an official description. 
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  • “This hotel, with a capacity of 500 guests, had been closed since 2015 and all its staff was laid off,” Saffar told Al-Monitor. “In 2018, I rented it and rehired the old employees. I introduced some reforms and advertised it as [an alcohol-free] hotel to attract Tunisians and Algerians as well as other Arab tourists.”
  • “Azur Plaza in Hammamet was the country’s first experience in the family tourism sector back in August 2014. This initiative was launched at the prodding of our conservative friends and families, including veiled sisters who are banned from entering swimming pools because of their burkinis. The trend started with one small hotel and now there are now many of this type across the Tunisian governorates.” Qaydara stressed that this type of tourism has saved several businesses from bankruptcy and created hundreds of jobs in the tourism sector.
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