Fair Trace Tool Makes Supply Chain Transparency Fashionable - 0 views
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Adriana Trujillo on 12 Mar 14Fashionistas now, for the first time, can see beyond clothing labels with the Fair Trace Tool developed by my company, fair trade fashion retailer INDIGENOUS along with Worldways Social Media. This new tool, a QR code on hang-tags, offers transparency throughout the garment's supply chain, including a glimpse of the artisans who actually made it and insight into the product's social impact. The content is delivered in text, video and animated map format.