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Contents contributed and discussions participated by Ed Webb

Ed Webb

How they make those adverts go straight to your head - CNN.com - 0 views

  • "neuromarketing"
  • Currently there are three methodologies covered under the term neuromarketing: functional MRI, measuring skin temperature fluctuations, and utilizing Electroencephalography (EEG), which is the main technology currently used.
  • there has been little neuromarketing research published in peer-reviewed scientific journals, and there are too few publicly accessible data sets from controlled studies to demonstrate conclusively that buying behavior can be correlated with specific brain activity. "The major neuromarketing firms say that their client work demonstrates this, but none of this has been published in a way that the scientific community can critique it,"
Ed Webb

British Art Robots | Beyond The Beyond - 0 views

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    If only for his love of robots, Bruce's blog is a must-read.
Ed Webb

Warren Ellis » The Loneliness Of The Long-Distance WIRED UK Columnist - 0 views

  • SF was never really about prediction. It was about extrapolation from the present condition, usually (in the classical traditional) to observe and comment upon the present condition. Which isn’t the same thing. "Prediction" is sf’s side effect.
Ed Webb

Near Future Laboratory » Blog Archive » I Quote: …. - 0 views

  • Warren
    • Ed Webb
       
      Warren Ellis, author of Transmetropolitan (also check out his Freakangels - Google will get you there, or warrenellis.com)
  • The Caryatids
    • Ed Webb
       
      Bruce Sterling's most recently published novel, quite dystopian.
  • Neuromancer
    • Ed Webb
       
      William Gibson's first published novel, mostly reckoned to be the first cyberpunk novel, although that's not undisputed, and there were short stories before that, some of which we've read.
  • ...2 more annotations...
  • ((via @russelldavies from his post here.))
    • Ed Webb
       
      Russell Davies is the main force behind the recent revival of Doctor Who, as well as its spin-off Torchwood.
  • Advertising is probably the worst kind of SciFi in this regard. No integrity. No expectations that what is being presented has any relationship to possibility. Maybe SciFi as it was has switched places with advertising: Warren Ellis says SciFi does extrapolation. Advertising-as-SciFi does..what? Dishonest predicting?
Ed Webb

AI Tweets "Little Beetles Is An Arthropod," and Other Facts About The World, As It Lear... - 0 views

  • By saying that NELL has "adopted" the human behaviour of tweeting you are misleading the reader. It is more likely that the software was specifically progremmed to do so and therefore has "adopted" no "human behavior". FAIL.
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    sloppy journalism
Ed Webb

Babies treat 'social robots' as sentient beings | KurzweilAI - 1 views

  • UW researchers hypothesized that babies would be more likely to view the robot as a psychological being if they saw other friendly human beings socially interacting with it. “Babies look to us for guidance in how to interpret things, and if we treat something as a psychological agent, they will, too,” Meltzoff said. “Even more remarkably, they will learn from it, because social interaction unlocks the key to early learning.”
  • “The study suggests that if you want to build a companion robot, it is not sufficient to make it look human,” said Rao. “The robot must also be able to interact socially with humans, an interesting challenge for robotics.”
Ed Webb

AFP: Beijing officials trained in social media: report - 2 views

  • Chinese web users frequently refer to the "50 cent army", rumoured to be a group of freelance propagandists who post pro-Communist Party entries on blogs and websites, posing as ordinary members of the public.
Ed Webb

Video: Japanese Fembot Learns to Sing By Mimicking Pop Stars | Popular Science - 0 views

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    via Bryan Alexander's Twitter feed
Ed Webb

Is Singapore utopia? - 4 views

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    Discuss. I'm sure Jabiz would be interested!
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