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Meet the extraordinary environmentalist and architect who is most famous for the "Earthship Biotecture", an architectural building design that aims to create sustainable and eco-friendly homes to reduce stress and make living more comfortable and at the same time benefiting the environment, Michael "Mike" Reynolds. "If you walk the talk, you don't have to talk that much." To read more about Mike Reynolds visit www.thextraordinary.org

The power of compelling "story" and the ability of such story to go viral via the social web Also a testament to the importance of story in a presentation (Garr Reynolds, The Naked Presenter)