In other cases, the same digital economics have spurred entirely new business models, such as "Freemium," a free version supported by a paid premium version. This model uses free as a form of marketing to put the product in the hands of the maximum number of people, converting just a small fraction to paying customers. It's an inversion of the old free sample promotion: Rather than giving away one brownie to sell 99 others, you give away 99 virtual penguins to sell one virtual igloo. (Confused? Ask a child: This is the business model for the phenomenally successful Club Penguin.)
Julie Shy on 30 Oct 12The following presentation contains dozens of the most popular tools being used in classrooms right now. In fact, I've personally used more than 90% of these tools in higher education. They're useful, most are free (some are freemium), and true time-savers. You've probably heard of some but I can almost guarantee there's something new here for you.
