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zolotarev

Исповедь миллениала. Культурные коды поколения Y - 2 views

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    Generation Y values - Self care instead of healthy lifestyle obsession - More natural, less taboo - Psychotherapy is normal - More time on parenting - Environmental awareness - Conscious limitation of choice - Millennials are needed of new online communication ethical norms - Chill
Maria Gurova

Reinventing the company | The Economist - 2 views

  • Across industries, disrupters are reinventing how the business works. Less obvious, and just as important, they are also reinventing what it is to be a company.
  • The rise of big financial institutions (that hold about 70% of the value of America’s stockmarkets) has further weakened the link between the people who nominally own companies and the companies themselves.
  • The number of companies listed on America’s stock exchanges has fallen by half since 1996, partly because of consolidation, but also because talented managers would sooner stay private.
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  • Astute investors like Jorge Paulo Lemann, of 3G Capital, specialise in buying public companies and running them like private ones, with lean staffing and a focus on the long term.
  • But the most interesting alternative to public companies is a new breed of high-potential startups
  • The central difference lies in ownership: whereas nobody is sure who owns public companies, startups go to great lengths to define who owns what.
  • New companies also exploit new technology, which enables them to go global without being big themselves.
  • They can incorporate online for a few hundred dollars, raise money from crowdsourcing sites such as Kickstarter, hire programmers from Upwork, rent computer-processing power from Amazon, find manufacturers on Alibaba, arrange payments systems at Square, and immediately set about conquering the world.
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    The hot and innovative private startups challenge the existing corporate structures used in the public companies. in order to attract and hold the young talent public companies must adapt new organization structures and people management approaches. can private business change the notion of what is a corporation or are they simply not influential enough?
Maria Gurova

These are the top-earning YouTube stars of 2015 according to Forbes | The Verge - 1 views

  • The financial magazine has published its first ever list of top earners on the video platform, with the irrepressible Felix Kjellberg (better known as PewDiePie) heading the charts with pretax earnings of $12 million,
  • most of these individuals’ income comes from advertising such as sponsored videos and previews, although four of those on the list also have book deals, while a few even offer their own product lines.
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    The fact that Forbes made an official ranking of income of the YouTube celebrities is an indication that this is an actual economic driver. The numbers might not be accurate at this point of time, as there's no infrastructure to track income individuals' receive through this type of monetisation, but this is only a matter of time  
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