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Kartini Ishak

STUDY: Hashtags for brands on Facebook hasn't led to much engagement - 1 views

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    To hashtag or not? That is the question.
Eveleen Er

IDEA » 30 popular Twitter #hashtags for education and outreach - 0 views

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    more hashtags
Kartini Ishak

Push Me, Pull Me: Push-Pull in Social Media - 0 views

  • Push strategy
  • Pull Strategy
  • Push-Pull in Social Media
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  • Twitter is the prime example of where both strategies can exist, hand in hand. Many of the brands you follow are using both a push and pull strategy to engage their followers and also reach a small targeted group of people at the same time.
  • strong pull strategy here because they’re making use of the hashtags #sears and #tools, which is targeting those who may be following that hashtag as well as tweeting out a link to the tool itself with promotional copy
  • Facebook advertising is a push strategy.
  • Facebook apps are a pull strategy.  You’re generating interest in users when you put out a Facebook app. You’re putting something out there, and users will interact and provide data to you because they’re interested and want to.
  • social media is kind of a blurred line when it comes to whether a push or pull strategy is most effective and even more so when it comes to what tactics are TRULY push and TRULY pull. Social media is so interactive and has so many facets to it, that I think traditional push and pull strategies will be redefined to match our generation and the channels that we’re able to market on.
bernard tan

How to Run a Successful Multi-Platform Hashtag Campaign - 1 views

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    for e-Fiesta 2014 Team
Sally Loan

Top 5 Ways to Use Twitter in the Classroom - 0 views

  • real-time web 2.0 tool that allows users to send up to 140 character messages (tweets) to their followers
  • Twitter hashtags, a topic with the # symbol such as "#edtech", are tools for spreading, organizing, and searching for information on Twitter
  • use hashtags to create a twitter backchannel.
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  • Other students can respond or react to those comments or to your presentation, while you can utilize it to guage and interact with your class.
  • as a tool to check for understanding or a short exit quiz.
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