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catherine peyreaud

Bettina Gordon an american journalist who share a same vision of life and society.. - 1 views

could be interesting to invite http://www.bettinagordon.com/thank-you-for-joining-the-tribe/

culturalcreatives brands Conscious consumer speakers

started by catherine peyreaud on 09 Apr 13 no follow-up yet
Ferananda Ibarra

Consumer Activism in the Social Era #innovation #networks #change - A Literacy of the I... - 0 views

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    I'd maintain that people (consumers, brands and institutions) have developed their own ways to create positive change through resilient structures, and it is only a matter of time -- a relatively short window -- before we see these disintermediating solutions become a predominant part of the social, economic and political fabric.
Ferananda Ibarra

6 New Values Change The Way Consumers Buy | Sustainability Marketing, Eco Marketing, En... - 0 views

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    Good values to express at Centifolia
Irene V.

Why you do things - 0 views

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    List of TED videos, resources, articles
Irene V.

Simon Sinek - 0 views

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    leathership expert, focused in what inspires people. "Wear what you believe. Share what you believe"
Ferananda Ibarra

GreenBrands survey 2011 - 0 views

  • This year's study reveals that consumer interest in green products has expanded across categories. Consumers worldwide intend to purchase more environmental products in the auto, energy and technology sectors compared to last year. As consumers across the globe have become more savvy about how green choices in personal care, food and household products directly affect them and their families, they are expanding their green purchase interest to higher ticket items, such as cars and technology.
  • For brands, the 2011 findings emphasize that they must not only develop environmental strategies to address their environmental impact, but they must also connect with consumers in a compelling and relevant way on a market-by-market basis
  • Consistent with last year's study, more than 60 percent of consumers globally want to buy from environmentally responsible companies.
  • ...1 more annotation...
  • 9,000 people in eight countries and ranking more than 370 brands.
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