"The PowerPoint presentation
BMJ 2007; 335 doi: http://dx.doi.org/10.1136/bmj.38994.480845.DE (Published 20 December 2007)
Cite this as: BMJ 2007;335:1292
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David Isaacs, senior staff specialist1,
Stephen Isaacs, consultant2,
Dominic Fitzgerald, senior staff specialist3
Author Affiliations
davidi@chw.edu.au
The main purpose of a PowerPoint presentation is entertainment. Intellectual content is an unwarranted distraction. In preparing a PowerPoint presentation, aesthetics should transcend substance.
The background colour scheme and logo for your slides should be selected for maximum emetogenic potential. The first inverse ridicule rule of PowerPoint presentation states: "The more lines of writing that can be coerced onto a slide and the smaller the font, the lower the risk of anyone criticising any data which has accidentally been included." The second rule states: "The number of slides you can show in your allotted time is inversely proportional to the number of awkward questions which can be asked at the end." PowerPoint has superseded the carousel era, when presentations were severely limited by the number of slots in the slide carousel and the risk of dropping the lot seconds before your talk.
Plagiarism laws do not apply to PowerPoint, so cartoons of marginal relevance but high entertainment value can be downloaded and shown at suitable intervals to maintain audience mirth while minimising critical capacity. Research has shown that the ideal cartoon:data ratio is 5:1.
The seasoned PowerPoint artist or PowerPointilliste has refined the presentation into a son-et-lumiere extravaganza, in which scattered dots and luminescent clumps of meaningless datasets hurtle on to the screen from all points of the compass, to the strident strains of Handel's Fireworks Music, building inexorably to a Fantasia-style Sorcerer's Apprentice climax. This fulfils an important s
"The liberalism of the 1930s and 1940s was shaped by the Great Depression, and the response was, in many respects, communitarian: the strengthening of unions, the provision of jobs and government benefits to the poor and unemployed and the creation of a safety net to provide a modicum of security.
The left has, in part, shifted focus, with more stress on the values of self-expression and self-fulfillment, on individual liberation from the constraints of traditional morality, especially sexual morality - what my colleague Ross Douthat calls "The Liberalism of Adult Autonomy" or "the morality of rights." Economic liberalism - despite progress on the minimum wage - has lost salience.
Instead of communitarian principles, the contemporary progressive movement - despite its advocacy of local issues like community policing - has produced a counterpart to conservative advocacy of free markets: the advocacy of personal freedom.
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