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Tools to publish better content: All the metrics for positive interactions (likes, comments, shares and clicks) and negative interactions (hide post, hide all posts, report as spam, unlike page) have been aggregated into a post-specific score card. Facebook says this lets marketers evaluate positive and negative metrics side-by-side for each post. Insights about people interacting with your page: Page Insights now allows administrators see not only who they’ve reached but also who they have engaged. This should be useful for figuring out how content resonates with different audiences.

Google on Thursday updated its Gmail service so that you'll never have to click that pesky “Display images below” link again. Gmail will now automatically display images in email, the catch being that Google will host those images on its own servers. Prior to the change, most emailed images would be loaded from third-party servers—often enough, those of marketers.

But by filtering these photos through its own servers, however, Google may have shut out the use of Web bugs or beacons—bits of code that lets an advertiser know that an email has been opened. Marketers use images as beacons because, at least until now, services like Gmail would upload such images from an advertiser’s own web server. Any image can be a beacon, even an invisible one no more than a pixel wide.

the following likely consequences for his audience: Marketers won't be able to tell whether you've opened an email for the second or subsequent time Web bugs won't report reliable geolocations for opened emails, as they'll pick up the IP addresses of Gmail servers, not recipients Countdown clocks sent as animated images won't show the right time if email is opened a second or subsequent time Analytics will only track the first time an email is opened Marketers won't be able to update or change images once they're sent out

Microsoft's own employees admit the one big drawback for Windows 8: this is an operating system designed for touch screens, which many legacy PCs don't have yet. This means Windows 8 market penetration is reliant on brand-new laptops and PCs that do have touch-screen capabilities, or the sales of mobile devices like tablets and smartphones.

Os jovens estão duas vezes mais dispostos a pagar por conteúdos digitais do que os leitores mais velhos, de acordo com o Digital News Report 2013

20 por cento dos leitores entre os 25 e os 34 anos estão disponíveis para pagar notícias em suportes digitais, por comparação com 10 por cento dos indivíduos com mais de 55 anos.

apenas cinco por cento dos inquiridos disse ter pago por informação digital na semana anterior ao inquérito, contra metade que havia comprado um jornal impresso no mesmo período

The thesis of a knowledge-led enlightenment now faces its antithesis, a menacing, secretive techno-centralism, with as yet no synthesis.

This giant revolution in access to knowledge has not dispersed power but rather passed it to new and in many cases sinister oligarchies. In Hannah Arendt's words, these do not appear to be "thinking the unthinkable" but rather just "not thinking".

five states that are using WordPress as the front-end for their own state online healthcare exchanges, as well as one state—Illinois—that is using the popular content management system within their own joint Federal-State exchange.

Byers was perhaps spurred on by one of his sources for the piece, Peter Slutsky, director of platform services as Automattic, the commercial venture behind web site hosting service Wordpress.com. Slutsky and Byer's other source, venture capitalist Fred Wilson, advocated the use of Wordpress or some other open source based CMS, like Drupal or Joomla, as they way to go for HealthCare.gov.