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Google has always strived to improve the way metrics are analyzed in Google Analytics. E-commerce is one such critical data subset that is very important.

Google Analytics that can improve your lead generation campaign to a great extent.These features can help improve tracking, integrate your Google Analytics data with Google AdWords with increased efficiency, and provide in-depth analysis to improve your campaign with far greater accuracy than ever before.

If you want your ecommerce website to shine out from the crowd then using tools such as GoodRelations can help make your job a lot easier.

Microsoft advertising has recently announced on its blog that very shortly its advertisers will be able to verify if their ads are running. Thanks to the updated ad preview tool which lets advertisers see if their ads are being shown generally or to targeted audiences. Microsoft advertising also said that this tool will also have special diagnostic feedback and targeting functions.