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william doust

Google Maps - LGEO Research: UK Local Councils Social Media Map Beta - 0 views

maps.google.co.uk/...ms

social meida UK local councils local government lgeo for:elizborg

shared by william doust on 23 Mar 09 - Cached
  • william doust on 23 Mar 09
     
    google maps of local councils using various socialmedia platforms
william doust

Jalkala: The Practices and Functions of Customer... - Google Scholar - 0 views

scholar.google.co.uk/scholar

persuasion testimonial tesimonials customer testimonials service user testimonials for:christinewp for:bunnymartin for:rachyjohnstone for:elizborg

shared by william doust on 01 Feb 10 - Cached
    • william doust
      william doust on 01 Feb 10
       
      This research maps out the typology/landscape of different types of testimonials & were they are used.
    • william doust
      william doust on 01 Feb 10
       
      lots of sifting for gold between the lines. Very academic! - be warned.
    • william doust
      william doust on 01 Feb 10
       
      The title?
    • william doust
      william doust on 01 Feb 10
       
      The Practices and Functions of Customer Reference Marketing − Leveraging Customer References as Marketing Assets
    • william doust
      william doust on 01 Feb 10
       
      very good for persuasion - modifying behaviour towards a desired outcome. would work well with Nudge (the book)
  • The Practices and Functions of Customer Reference Marketing− Leveraging …
  • william doust on 01 Feb 10
     
    This research paper looks at the different types of testimonials that customers or service users can provide your organisation: to persuade and shape behaviour. You can also extend this to your other stakeholders. Very academic so you have to sift through it with patience and get the nuggets out.
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