Bing attempting to change landing page much like google just did. Remember to tell customers that just because their current presence is secure doesn't mean it always will be.
Note, just because a keyword or phrase isn’t competitive doesn’t mean it won’t send traffic. And if it doesn’t send much traffic, that doesn’t matter either because the traffic it does send is highly targeted. For example, I once optimized a post that landed the #1 position in Google and it helped me make a $1500 sale.
When discussing Keyword importance and research, instead of downloading some of this information we need to stress the time savings customers get from paying for a marketing service
These are great "terms" to use in a conversation to build credibility that you know what you are talking about. I recommend you also know what some of these mean. You can look them up individually.
4. Images
5. Social Media Engagement
Search engine optimization and social networking all start with strong website design. Building from the ground up with these 5 Search engine optimization tips will give you a big head-start in the race for those coveted and successful search engine rankings.
Search engines are progressively having these social signals into account, and are excited about the size of your networks. Certainly if there’s any opportunity that someone will click a ‘like’ button and potentially tell thousands of people about your wonderful page, you really should give them the opportunity.
Facebook is now the most visited website on the internet, and rarely a day goes by without the latest Twitter scandal smacking the news. Most internet users are getting involved in several SMN (social media networks), and web users are used to see buttons all over the place on the web that enable them to promote or dump content.
Understand how they work, and combine the appropriate sharing buttons on all your website’s pages. Whenever a user says ‘like’, post a social bookmark, or writes a review, it will go by social link back to your site and improve your visibility.