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colinsarkany

Self Marketing | What is Self Marketing? - 0 views

  • An increasing amount of skilled workers are competing for a shrinking pool of jobs
  • This is made worse by the fact that the world now has a globalized labor market, forcing United States workers to contend with highly qualified candidates from other countries seeking lucrative jobs and contracts.
  • It gives candidates more opportunities to effectively communicate their values, skills, experiences, and vision to potential employers. Successful self marketing helps employees separate themselves from the hundreds of other applicants who may be competing for the same job
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  • Today's workers must use the tools of the Internet and marketing techniques to frame their skills and experiences in the best possible ways to avoid losing themselves in the pack
  • Freelancers are the second group of people who must aggressively market themselves.
  • There are two groups of people who are most interested in self marketing, inluding those candidates who are seeking jobs, looking for promotions, or trying to switch jobs
  • These independent contractors will need to self market continuously to keep clients aware of their brand, their abilities, and their reputation..
  • job seekers must identify what kinds of jobs they want, what their biggest strengths and weaknesses are, and how they are perceived professionally
  • The process of building a personal brand is labor intensive. Job seekers must constantly update blogs, respond to emails, maintain correspondence, and refine their overall image. Their self marketing plan should describe in clear language a systematic approach to the job hunt. It needs to identify daily tasks, key contacts, ongoing projects, and new networking opportunities, giving potential employees a clear sense of when, where, and how they will promote themselves.
  • At the outset, the self marketer needs to set goals for themselves.
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    This short article from a marketing school resource outlines key themes for self-marketing and the need for skill mastery in the changing workplace. While also providing more general advice to job-seekers everywhere in the form of how to put yourself out there. 
mcnarine

Self-Marketing - 0 views

Here is a link on self-marking that I hope you all will enjoy reading. Thanks! http://www.writingassist.com/resources/articles/the-art-of-self-marketing/

started by mcnarine on 12 Dec 14 no follow-up yet
shawnaderksen

Public Career Tools - Labour market information - 0 views

    • shawnaderksen
       
      Great source for job searching. You can see wages, statistics and education needed for certain jobs. 
    • shawnaderksen
       
      If you click this link and follow it to "Employment Patterns" you can see some statistics from last year regarding percentages in full time, part time work, employees vs. self-employed, and male and female percentages. 
    • shawnaderksen
       
      Great article by Forbes indicating trends in 2014. This is a great way to see what type(s) of business would be good to start and which would probably do poorly in today's market. 
colinsarkany

CanadianCareers.com - 0 views

  • These days, it is expected that you'll be asked to submit your resume electronically.
  • Attachments can also sometimes get messed up when the receiving computer tries to decode the information in a different way than your system coded it.  In other words, there are many reasons to learn how to create effective formatted ASCII resumes.
  • Tips for ASCII and scannable resumes: do not try to use bold, italics, underlining, or special fonts as these do not appear in ASCII text (try using capital letters for emphasis instead); keep things simple do not use tabs (use the spacebar if necessary) don't use bullets (you can use asterisks or dashes if you want) left justification is standard; use hard carriage returns to insert line breaks and make sure lines are no longer than 65 characters in length use nouns instead of action verbs to describe your skills and experience consider putting a skills/keyword summary section near the beginning proofread to make sure everything looks right after saving it to ASCII text
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  • In other words, keep it simple!
  • If in doubt, call the company and ask
  • If you are sending attachments, consider putting only your resume in an attachment and putting your cover letter in the body/text of the e-mail message.  Whatever you do, don't leave the body of the e-mail blank.  Otherwise the end result will be something like sending a photocopied resume; it will look like you though extra effort wasn't worth it (you don't really want a job with them; you just want any job).
  • The reason for this is that all information submitted gets stored into their database for easy retrieval later, automated e-mail replies, etc.  Much of the information you will enter can be copied and pasted from your regular word-processed resume but do read the forms carefully and be sure to provide the information they ask for.
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    This article is a set of tips for handing a resume in online, which is how many employers request their information with the increased reliance on technology!
janellekoivula

The Year of the Employee: Predictions For Talent, Leadership, And HR Technology In 2014 - 0 views

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    This article discusses the challenges and impacts to the labour and career markets, and provides some techniques and strategies for Human Resource departments within organizations to use to combat and diffuse the impact of global competition. These techniques are crafted for each actor involved within the global issue, and provides advice for the HR departments, as well as managers and individual employees to attempt in order to diminish the outcomes. The article not only emphasizes the importance of managing the organizational structures and its employees, but also highlights the significance of career development to the future of work. The idea that HR departments not only need to manage their current employees, but also must take developmental steps towards implementing a recruiting system that seeks the most talented workers from a global labour pool. The future of work relies on the combined efforts of individuals seeking to become self-aware and pursue their aspirations, with the supportive and developmental efforts of the HR department, to ensure that the future of the workforce is positive and continues to innovate and create new opportunities for employment and employee satisfaction/fulfillment.
michellewain

How Demand for a Bachelor's Degree is Reshaping the Workforce - 0 views

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    This interesting article looks at how the demand for a bachelor's degree is reshaping the workforce. It ties in to what Lynda Gratton mentions in "The Shift", that there is a need for 'mastery' skills, self-marketing, and creating credentials as so many people are now pursuing postsecondary education.
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