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Not so long ago, augmented reality (AR) was an experimental technology that rarely left the lab and required a high level of technical expertise and knowledge to create new applications. Now, thanks to advances in smartphone hardware, AR technology is much more available and easily accessible for users and developers alike.

Augmented reality service overlays 3D images onto the real world through a smartphone, using the matrix barcodes as the anchor, for ads and commerce. Daqri had one of the whizziest demos at the Launch conference. This company makes an augmented reality service that overlays 3D images onto the real world through a smartphone, using QR codes as the anchor.

Just about everyone except for inept marketers can agree that QR codes are terrible and useless. That being said, there's not really a better alternative if you're looking to implement augmented-reality on the cheap. Until now, thanks to Layar's new page-scanning smartphone app.

Remote collaboration through video conferencing is one of the communication technologies that are widely expected to be common in the future society. Recent advances in smartphone and smart television technologies are leading video conferencing to get into the consumer market.