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Tessa McAteer

Dove real woman campaign - 1 views

    • Tessa McAteer
       
      DIfferent types of women too. Asian, Black, white again applies to many women
    • Tessa McAteer
       
      Different types on hair - curly, straight, short, long, blonde, black, brown, grey, red! Ad applies to all women 
    • Tessa McAteer
       
      The hair looks good- so the ad is trying to get you to buy the product as you can look that good too!
  • ...3 more annotations...
    • Tessa McAteer
       
      The ad is also targeting all ages as different ages shown here
    • Tessa McAteer
       
      "discover the beauty in your own hair with the deep care in dove shampoos and conditioners" Saying that you can had beautiful hair if you buy dove products
    • Tessa McAteer
       
      says: can have beautiful hair WHEN CARED FOR getting the reader to want to care for their hair so it can be beautiful! 
Riley Rademaker

0381-o.jpg (800×581) - 17 views

    • Erica Nozawa
       
      ?!
    • Madeleine Cox
       
      Please remember to write using full sentences and developing your comments and analysis. Check my blog instructions for more tips.
    • Cynthia Huang
       
      I think men of any age is a potential customer for this product. The product might also be a bit expensive since all the men are wearing business suits? 
    • Cynthia Huang
       
      Not many colors in this ad. Perhaps to add to the simplicity of the camera? 
    • Ayane Tomita
       
      I agree. Not many colors are used in this, probably because they wanted the ad. to be nice and simple, and make the camera noticeable.
  • ...3 more annotations...
    • Mo Settles
       
      The slogan is "The fastest autofocus" because as soon as the women bends over a bit the men are immediately focused on her cleavage. 
    • Virginia Russolo
       
      A bit controversial ad as sexuality in Japanese society is not shown very much. As also an article about sexuality in Japan reports, although Japan was granted democracy and a more free way of living over the years, traditional Japanese moral codes make it so that the prohibitive attitude toward life and sex is still of influence today (Yoshiro Hatano, Tzuguo Shimazi, 'Nippon'). Maybe this ad is meant to break that barrier and portray a more modern and new Japanese, attributing these qualities to the product as well  
    • Virginia Russolo
    • Riley Rademaker
       
      They are all busy with something else and as soon as the lady bend over they look at her
  •  
    Please check the homework task post on my blog (due Friday Sept. 2nd).
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