Group items tagged monetization - WVUncovered

www.redgage.com

shared by Bill Kuykendall on 19 Feb 10 - Cached

shared by Bill Kuykendall on 15 Jun 10 - Cached

Speaking to investors last month, Mr. Murdoch said that the News Corporation was in “final discussions with a number of publishers, device makers and technology companies” about digital delivery of news and entertainment. “We will soon develop an innovative subscription model that will deliver digital content to consumers wherever and whenever they want it,” he said.
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shared by Bill Kuykendall on 08 Feb 10 - Cached

shared by Bill Kuykendall on 08 Feb 10 - Cached

shared by Bill Kuykendall on 26 Feb 10 - Cached

It is not hard, with 20/20 hindsight, to see what went wrong. In the blink of an eye, the spectacularly long-lived success of the publishing industry succumbed under the weight of too much free content flooding the internet, causing a crash in the value of content.
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"Building sites that perform well for humans, not search engines, [is one change necessary to] reverse the damage we've done to ourselves in the last 15 years of the internet.
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Kelly is the poster child for the next-generation publisher who places primacy on creating great content that drives loyal visitors. Not so easy to do -- but ultimately that's probably more profitable than just herding traffic that will leave as soon as they got there.
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tying revenue to member participation.
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shared by Bill Kuykendall on 17 May 10 - Cached

U.S. publishers come in for withering criticism in a report this month from the German Newspaper Publishers’ Association.
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While daily newspaper circulation in the United States fell 27 percent from 1998 through 2008, it slipped 19 percent in Germany. While fewer than half of Americans read newspapers, more than 70 percent of Germans do. While newspapers’ revenues have plunged in the United States, they have held steady in Germany since 2004.
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Most German newspapers are owned by family concerns or other small companies with local roots,
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German publishers have been much more reticent about the Web, in some cases keeping large amounts of their content offline.
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Germany has a strong local press;
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the Internet generates only low-single-digit percentages of most German newspapers’ sales, while online revenue has reached double figures at some U.S. papers.
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