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THE WOMEN IN Hospitality Leadership Alliance, a group of 32 organizations advancing women in hospitality, recently launched an interactive speaker directory with more than 700 senior-level women experts. The directory allows conference organizers to filter speakers by career background, title, company type, location, and other criteria, creating a shortlist for various topics and stages, WHLA said in a statement. "Representation matters, and visibility is a key component of career advancement," said Rachel Vandenberg, chair of the alliance podium committee and founder of Accelerate Women Leaders in Travel (an alliance member). "Despite many women having significant expertise in the hospitality industry, there are still fewer women on stage." Also, the Penn State School of Hospitality Management's 2023 Women in Hospitality research report, funded by the AHLA Foundation, found that women held only 24 percent of podium spots at hotel investment conferences and 37 percent of main stage speaking spots, despite comprising 58 percent of the hospitality workforce.

INDIAN PRIME MINISTER Narendra Modi declared victory as his coalition secured more than half of the parliamentary seats, setting him on course for a third consecutive term - the first in over 60 years. This follows a six-week-long election in which nearly 1 billion people were eligible to vote. "The National Democratic Alliance is going to form the government for the third time," Modi said in a speech at the Bharatiya Janata Party headquarters in New Delhi. "We are grateful to the people. This is a victory for the world's largest democracy." However, BJP's celebrations seem relatively muted. Modi's alliance had set a bullish target of winning 400 out of 543 parliamentary seats. While the BJP secured 240 seats, the NDA alliance's total is approximately 292, according to India's election commission. The I.N.D.I.A coalition of opposition parties picked up 234 seats, defying exit polls that predicted a much lower tally.

THE EIGHTH CALIFORNIA Lodging Investment Conference is scheduled for March 5 to 6 in Long Beach, California. It begins with a networking mixer and the 2025 Hotel Development of the Year Award, sponsored by Lodging Econometrics. The conference continues on March 6 with a full day of panels and networking, CLIC said in a statement. "The business outlook remains positive, with an increased level of consumer confidence laying the groundwork for a boom in travel and hospitality," said Craig Sullivan, CLIC's founder and president. "Savvy hoteliers who want to gain valuable knowledge on the California hotel market and network with the leading hospitality players on the West Coast will gain valuable insight into the ever-changing hotel landscape." Following opening remarks, Rachel Humphrey and Lan Elliot of the Women in Hospitality Alliance will present on the Women in Hospitality Leadership Alliance, the statement said. Bruce Ford, senior vice president of global business development at Lodging Econometrics, will then deliver the annual hotel market update before the day's panels.

THE HOSPITALITY SHOW 2024 will feature sustainability programming, including the co-location of the World Sustainable Hospitality Alliance's Autumn Summit. The Show, produced by Questex and the American Hotel & Lodging Association, will take place in San Antonio, Texas, from Oct. 28-30. It will discuss net positive hospitality, share best practices, explore innovation opportunities and forge new collaborations. "We're honoured to be holding our Autumn Summit at The Hospitality Show in collaboration with the AHLA and Questex," said Glenn Mandziuk, WSHA's CEO. "It is significant to be holding our summit in the United States - a first for the alliance since its recent rebrand with a global reach - as we look to continue growing our US-based membership. We look forward to mapping out our ambitions and actions for 2025 with our members, partners and senior leaders, charting the future of the industry."

HOTEL BRAND HIHOTELS by Hospitality International has partnered with Getaroom, a hotel distribution platform within OTA Priceline. The arrangement is expected to increase hihotels reservations capability through adding Getaroom's website and call center. The benefits for hihotels' five brands, Red Carpet Inn, Scottish Inns, Master Hosts Inns, Downtowner Inns and Passport Inn, include stronger distribution, access to more incremental guests and increased revenue, according to Hospitality International. "Hihotels is thrilled to announce this strategic alliance with Getaroom," said Gary Gobin, hihotels director of operations. "The opportunity to expand the distribution of our hotels is a top priority. This new relationship will help to bring more visibility to our hotels and offer budget-friendly accommodations to travelers."

HIHOTELS BY HOSPITALITY International has entered into a partnership with the travel app Hopper. With this new partnership, Hopper will have a direct connection with hihotels' five brands namely Scottish Inns, Red Carpet Inn, Master Hosts Inns, Downtowner Inns and Passport Inn. These brands will gain access to Hopper's proprietary suite of fintech products that assist with conversion, repeat purchases and profitability, hihotels' said in a statement. According to the statement, Hopper will help hihotels expand its growing online presence, while retaining its customer base. "This strategic alliance with Hopper is yet another way of providing more revenue opportunities and increased exposure for our franchisees," said Gary Gobin, director of operations at hihotels'. "Hopper, previously known for its flights business, has rapidly expanded into hotels, homes and rental cars in recent years - with hotels currently comprising more than half of the company's travel bookings. We like how they are strongly focused on social media marketing, which will improve exposure of our hotels to younger generations who prefer to spend money on experience, rather than higher-priced accommodations." "At Hopper, we strive to provide the best accommodation offerings in the same place that users are booking the rest of their travel," said Lexi Caron, head of Hotel Marketplace at Hopper. "This partnership brings new direct inventory to the Hopper app, which has been downloaded over 100 million times to date and helps us deliver on our promise to offer customers the best price, selection and inventory available."

Joe Palmer is now vice president of risk management for Atlanta-based Peachtree Hospitality Management. Also, Jatin Desai, managing principal and CFO for Peachtree Hotel Group and immediate past chair of the Atlanta Hospitality Alliance welcomed the new president of that organization, Kim Bardoul. Peachtree Hospitality Management is an affiliate of Peachtree Hotel Group. Previously, Palmer, who joined PHM in 2019, provided corporate support for a portfolio of 77 full-service and select-service properties. He also held positions with Hilton Clearwater Beach Resort, South Seas Island Resort and the Inns of Sanibel and Streamsong Resort.

A NEW ENVIRONMENTAL, social and governance report released by Choice Hotels International highlights steps that would allow the company to reduce utility costs, save time for franchisees, and increase Choice's ESG commitments. Those steps include new energy- and water-saving technology, diversity goals for hotel ownership and more. The report entitled "Building a Better Tomorrow, Today" lays out the company's plan to being a good corporate citizen, according to a release. "Choice Hotels shares a uniting belief that tomorrow will be even better than today, and we are committed to building that better tomorrow," said Patrick Pacious, Choice's CEO, in the report. "As one of the largest lodging franchisors in the world, we are building on more than 80 years of success in developing a portfolio of diversified brands and creating a lasting, sustainable legacy for the future - one hotel, one family, one community at a time." Key findings The report further details measures being undertaken by Choice to integrate ESG standards and principles into its long-term decision-making and operations, including: Reporting Scope 1 and Scope 2 greenhouse gas emissions for the first time and aligning ESG disclosures with the Sustainability Accounting Standards Board standards and the United Nations Sustainable Development Goals. Appointing an executive with knowledge of the business as vice president, sustainability and creating two new ESG governance forums to strengthen Choice's ESG strategy and execution. Joining the Sustainable Hospitality Alliance, a global network that champions responsible hospitality, and becoming one of its largest members. Relaunching HERtels by Choice, driving a 53 percent year-over-year increase in the company's hotel franchise deals with woman owners. Committing $25 million in incentives for contracts with underrepresented minority and woman owners by 2025. Setting a goal to increase the representation of women in senior leadership roles to 50

GRACESOFT, URBAN PARK Hotel Collection and LodgeTender have integrated their portfolios to create an independent hotel service and membership network. The alliance provides hotel management technology, revenue optimization, consulting and a non-franchise membership brand, helping independent hoteliers compete in the market, the companies said in a joint statement. "Our mission is to equip independent hoteliers with the resources and technology they need to compete with major brands while retaining their unique identities," said Gideon Stanley, GraceSoft's CEO. "This collaboration brings together over 2,000 hotels, helping them improve efficiency, guest satisfaction, and profitability." The partnership offers a suite of solutions including property management systems, booking engines, revenue analytics and distressed property recovery consulting, giving hoteliers access to tools typically reserved for large franchise chains, the statement said.

SMALL LUXURY HOTELS of the World, the London-based independent hotels chain, recently entered the Indian market through a partnership with The MRS Group of Hotels, which owns and operates luxury boutique hotels in the country. SLH will include MRS's hospitality offerings in its global distribution and marketing network. The collaboration integrates MRS Group's brands-Suryagarh Jaisalmer, Narendra Bhawan Bikaner, and Mary Budden Estate Binsar-into SLH's collection, soon to be available on SLH channels, the companies said in a joint statement. "We are incredibly proud to be the first independent hotel chain in India to partner with SLH, a brand synonymous with luxury and exceptional hospitality," said Karan Singh Vaid, The MRS Group of Hotels' president. "This alliance not only highlights our dedication to reimagining hospitality in India but also amplifies our mission to offer travellers thoughtfully designed experiences that are rooted in our rich heritage and distinctive service. We are excited to embark on this journey with SLH, aiming to enhance our global presence and enrich the travel adventures of our guests."

3H GROUP, LED by Hiren Desai as president and CEO, recently acquired the Hyatt Place Tampa Airport/Westshore in Tampa, Florida. LBA Hospitality will manage the hotel's operations. The acquisition of the Hyatt Place Tampa Airport is part of a broader strategic initiative for LBA and 3H, which have a strong pipeline of hotels in development, the companies said in a statement. "Our alliance with LBA Hospitality is built on a foundation of excellence and integrity. As we expand our hotel portfolio, collaborations like this enable us to redefine industry standards," said Desai.

PRESIDENT DONALD TRUMP laid out his plan for the nation in his first address to Congress on Tuesday since beginning his second term on Jan. 20. AAHOA was the first industry group to commend his commitment to the American Dream, even as markets reacted negatively to his rapid moves on the economy, immigration and foreign policy amid federal restructuring, strained alliances and trade uncertainty. Trump's statement, "The American Dream is unstoppable," resonates deeply with AAHOA members-entrepreneurs, small business owners, and job creators in hospitality, the association said in a statement. U.S. extended-stay hotels finished 2024 strong after a slow start, with supply, demand and room revenue growth outpacing the industry, while ADR and RevPAR remained positive but gained momentum later in the year, according to "President Trump's proposals are the tax reforms our industry needs," said Miraj Patel, AAHOA chairman. "That's why AAHOA will be in Washington, D.C., on March 11 to 12 to advocate for these critical measures. We look forward to engaging with lawmakers to ensure America's hotel owners are heard. Tax relief and pro-business policies are essential to keeping the hotel industry strong."