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BUT positive as all these may sound, Calson's Blog Statistics & Demographics prompts you to think twice about jumping in the blogging wagon. The review reports that roughly 60%-80% of blogs die within a month; 66% of surveyed blogs had not been updated in two months - 2.72 million blogs! ; and that 1.09 million blogs were one-day wonders, with no posting on subsequent days!  "The 'average blog' thus has the lifespan of a fruitfly…"

Do you have a content plan for your blog? Successful business owners recognize the important of a blog content plan. Without a plan-one that proactively identifies what you're going to blog about and when-you're far less likely to profit from your blog or enjoy the blogging experience.

Even the best of writers experience the "writer's block" every now and then. As I mentioned in my 3 Simple Yet Critical Questions | Before You Start a Virtual Assistant Blog, lack of blog content is one of the most common reasons why blog dies. And if you are a Virtual Assistant, chances are, you don't even have as much time to focus generating blog ideas as full time bloggers do. No worry. Today I'll share with you the simplest, yet most effective way to generate ideas for your Virtual Assistant Blog.

Never consider a blog post finished: no blog post should ever be considered the final word on the topic. A great deal of the content-generating power of blogging comes from the ease with which you can build on, and improve, previous blog posts. Here are three of the most important ways you can save yourself time while offering a valuable service to your readers and prospects

Your blog must attract & maintain your market's attention. Engagement is the third pillar of successful blog content; your blog posts must engage your readers attention and keep them reading.

Blog content must be constantly tracked so it can be improved. Tracking the popularity of individual blog posts reinforces one of the major themes in this series on the 7 Pillars of Successful Blog Content; it's not about you and what you want to write. Instead, success is all about your market, and providing content that your market wants to read.

In this segment of my series, I'd like to describe how you can create a Writer's Dashboard as a series of linked MindManager maps to help you save time blogging and improve the quality of your posts. Although the following describes how I use MindManager's to plan, create, and track blog post content, you can apply the basic ideas described below to any series of writing or marketing projects, i.e., articles, columns, landing pages, newsletters, podcasts, online videos, etc.

The starting point for a successful blog content plan is to create a realistic blogging schedule, one that identifies schedules, deadlines, and content categories. This involves 4 steps:

A successful blog content plan specifies different categories of information for weekly blog posts scheduled on different days of the week. Your goal is to identify broad categories of information your market wants to know, or you feel your market needs to know.

Blog content success requires easy reading. Readability plays a major role in the success of your blog content. Your prospects are in a hurry; anything that gets in the way of easy reading slows readers down and sabotages your message.

In this post, we will learn how to create a content plan that helps us blog about topics important to our ideal audience. We will identify the topics, we will integrate them into our blog content plan, and then we will write about them.

To help generate steady traffic and attract loyal readers, you need to have a content schedule. This could mean blogging five or seven days a week or it could mean just posting on the same two days of the week. Your readers want to know when to expect new stuff from you. So, why is it good for your niche blog to have a content plan and how should you develop it?

Each of your blog posts must contribute to your overall social marketing strategy. Each must contribute to creating a unique, memorable brand that attracts your ideal prospects and retains clients by setting your firm apart from the competition.

What are you going to write about?Most blogs fail to achieve their potential because posts are often infrequently updated, lack relevance, and take too much time to prepare.

How to get your market to look forward to your posts. Anticipation is the highest stage of level of marketing effectiveness. Here are four ways to encourage your market to look forward to your upcoming blog posts.

If it isn't easy, it won't get done! Efficiency is the 6th of the 7 Pillars of Blog Content for a very simple reason: the likelihood of a task's completion goes down as complexity increases.