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Simon Knight

BBC Radio 4 - The Digital Human, Series 16, Snake Oil - 0 views

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    Aleks Krotoski explores why science is being drowned out by Snake Oil online, and how the balance can be shifted to keep desperate people from being exploited. But despite there being more scientific information online than ever, in the modern day the power of the internet has completely flipped. Verified science and medicine are crowded out by a plethora of misinformation and snake oil salesmen. From the relatively harmless quackery such as infrared light treatments or 'wellness' focused diets, to conspiracy theories around vaccinations that are influencing political policy, and have resulted in outbreaks of dangerous, preventable diseases across the world - what is happening online is having a tangible impact across the globe. Aleks Krotoski explores how the infrastructure of the internet allows medical misinformation to thrive, finds out how people can be drawn into communities centred around medical misinformation and conspiracy theory, and how both scientists and every day internet users can redress the balance online.
Simon Knight

Farms create lots of data, but farmers don't control where it ends up and who can use it - 0 views

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    Australian farms generate huge volumes of agricultural data. Examples include the types of crops being grown, crop yields, livestock numbers and locations, types of fertilisers and pesticides being used, soil types, rainfall and more. This data is typically collected through the use of digital farming machinery and buildings featuring robotics and digital technologies, artificial intelligence, and devices connected to the internet ("internet of things", or IoT). But a recent review from the Australian Bureau of Statistics and the Australian Bureau of Agricultural and Resource Economics highlights the patchy and fragmented nature of existing government and industry approaches to agricultural data. What that means is Australian farmers are currently not adequately protected from their farm data being collected and used without their knowledge or consent.
Simon Knight

What these teens learned about the Internet may shock you! - The Hechinger Report - 0 views

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    hen the AP United States history students at Aragon High School in San Mateo California, scanned the professionally designed pages of www.minimumwage.com, most concluded that it was a solid, unbiased source of facts and analysis. They noted the menu of research reports, graphics and videos, and the "About" page describing the site as a project of a "nonprofit research organization" called the Employment Policies Institute. But then their teacher, Will Colglazier, demonstrated how a couple more exploratory clicks-critically, beyond the site itself-revealed that the Employment Policies Institute is considered by the Center for Media and Democracy to be a front group created by lobbyists for the restaurant and hotel industries. "I have some bright students, and a lot of them felt chagrined that they weren't able to deduce this," said Colglazier, who videotaped the episode last January. "They got duped."
Simon Knight

Opinion | These Ads Think They Know You - The New York Times - 0 views

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    Nearly every ad you see online is tailored just for you. These digital ads are powered by vast, hidden datasets that allow advertisers to make eerily accurate guesses about who you are, where you've been, how you feel and what you might do next. While targeted ads may be familiar by now, how they work - and the power they have - often seems invisible. We decided to lift the veil on this part of the internet economy, so we bought some ad space. We picked 16 categories (like registered Democrats or people trying to lose weight) and targeted ads at people in them. But instead of trying to sell cars or prescription drugs, we used the ads to reveal the invisible information itself.
Simon Knight

Political microtargeting is overblown, but still a danger to democracy - Business Insider - 0 views

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    We learned this week that the Trump campaign may have tried to dissuade millions of Black voters from voting in 2016 through highly targeted online ads. The investigation, by Channel 4, highlighted a still little-understood online advertising technique, microtargeting. This targets ads at people based on the huge amount of data available about them online. Experts say Big Tech needs to be much more transparent about how microtargeting works, to avoid overblown claims but also counter a potential threat to democracy.
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