Article on the different strategies of Google v. Facebook and the different strategies of mining biographical and other user data as practiced by the two companies. From Wired.
"Altimeter Group conducted research, and gleaned input from 34 vendors, agencies, and experts, to determine success criteria and develop a roadmap for Facebook page best practices. We found Eight Success Criteria for Facebook page marketing, and then tested the maturity of 30 top brands across six industries."
A recent analysis of Twitter content found that local governments in Virginia are mainly ignoring the popular microblogging website. The research study showed that only 17% of county, city and town governments had Twitter accounts. Tweets averaged at around one per day, and only five of the accounts had more than 1000 followers.
Consider what it means to be "in flow" in an information landscape defined by networked media and you will see where Web2.0 is taking us. The goal is not to be a passive consumer of information or to simply tune in when the time is right, but rather to live in a world where information is everywhere.
"In this video he gives a demonstration of how information (often from the web) can be over layed on top of physical locations." ... as if people didn't spend enough time completely immersed in their cellphones.
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