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Lucy Gray

Twitter research report: How businesses are using short messages to make a big marketin... - 0 views

shared by Lucy Gray on 30 Mar 09 - Cached
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    You don't need a $800 book to figure out Twitter and how to use it for marketing purposes. Geez. It's not rocket science for crying out loud.
Jennifer Dorman

How Twitter Will Change the Way We Live - TIME - 0 views

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    Evan Williams and Biz Stone of Twitter Robyn Twomey for TIME ENLARGE + Print Reprints Email Twitter Linkedin Buzz up! (44) Facebook MORE... Add to my: del.icio.us Technorati reddit Google Bookmarks Mixx StumbleUpon Blog this on: TypePad LiveJournal Blogger MySpace The one thing you can say for certain about Twitter is that it makes a terrible first impression. You hear about this new service that lets you send 140-character updates to your "followers," and you think, Why does the world need this, exactly? It's not as if we were all sitting around four years ago scratching our heads and saying, "If only there were a technology that would allow me to send a message to my 50 friends, alerting them in real time about my choice of breakfast cereal." Related Audio Host Katherine Lanpher talks with TIME's Just Fox on stocks vs. bonds and Barbara Kiviat about the housing market's new movement Download | Subscribe Specials The World of Twitter Specials Top 10 Celebrity Twitter Feeds Specials 10 Ways Twitter Will Change American Business Stories The TIME 100: The Twitter Guys by Ashton Kutcher More Related The TIME 100: The Twitter Guys by Ashton Kutcher The TIME 100: The Twitter Guys by Ashton Kutcher The Future of Twitter I, too, was skeptical at first. I had met Evan Williams, Twitter's co-creator, a couple of times in the dotcom '90s when he was launching Blogger.com. Back then, what people worried about was the threat that blogging posed to our attention span, with telegraphic, two-paragraph blog posts replacing long-format articles and books. With Twitter, Williams w
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    "Injecting Twitter into that conversation fundamentally changed the rules of engagement. It added a second layer of discussion and brought a wider audience into what would have been a private exchange. And it gave the event an afterlife on the Web. Yes, it was built entirely out of 140-character messages, but the sum total of those tweets added up to something truly substantive, like a suspension bridge made of pebbles."
avivajazz  jazzaviva

10 Stunning (And Useful) Stats About Twitter | Influential Marketing Blog - 0 views

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    Last month a social media analytics provider named Sysomos released a comprehensive report on Twitter usage. http://www.sysomos.com/insidetwitter/
Chris Miller

Tadvise - check tweets for relevancy in advance - 3 views

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    Wondering to tweet or not? retweet or not? Tadvise can help you! Tadvise is an advisor and assistant for Twitter. It analyses your followers and also the followers of your followers and reports you if the tweet that you are going to send is interesting (or relevant) for them or not. It also recommends you several followers, who can efficiently retweet your tweet... plus more features... Tadvise aims to boost collaboration by encouraging users to (re)tweet worthy items and thus helping you to get only appropriate stuff.
avivajazz  jazzaviva

Nine (9) Scientifically Proven Ways to Get Retweeted on Twitter | Popwise | Fast Company - 10 views

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    Surprisingly good analysis. There are even a few surprises here!
Gianto Widianto

Twitter: We Can Do What Google Can't - Advertising Age - Digital - 0 views

  • Twitter sees lucrative opportunities in search, albeit a different kind of search than what Google offers, and, as co-founder Biz Stone told Ad Age recently, "we'll certainly be exploring those." It's because of the potential it sees in search that the Twitter co-founders walked away from a $500 million offer from Facebook -- not just the terms of the deal, said Todd Chaffee, an Institutional Venture Partners general partner and a new Twitter backer. He said contrary to some reports, Facebook offered not just stock but substantial cash in the deal.
Jeff Johnson

The Power of a Stupid Idea - 0 views

  • The nonsense du jour is the “proposal” by both Republican John McCain and Democrat Hillary Clinton to suspend the federal gasoline tax. I put the word proposal in quotes because it’s obvious that neither candidate is serious about this. Both must know that it won’t happen, and both must know why it shouldn’t.
anonymous

Jeremey's Weblog: Why Twitter? - 0 views

  • Twitter is direct. I can work out lunch arrangements or a meeting about a business opportunity very quickly, with multiple people, from anywhere, as long as I have at least SMS access. This gets at the heart of what Twitter is... Twitter is another level of indirection (for you C programmers), or another layer (for you networking people), for connecting people, and that, combined with its simplicity and ease of operation, makes it very powerful. It's a big lever and a light touch is all you need
  • Finally, Twitter is a powerful tool for "grass-roots" information. All of that connectedness and genuine interaction leads to a lot of real-time information sharing, everything from restaurant criticism to traffic reports to emergencies, with real results. Real people help each other, inform each other, etc. This is what the media have picked up on and part of why they now can't speak a sentence without saying something about Twitter.
    • Iris Deters
       
      Good summary. At first I didn't get what all the fuss was about. Why would one want to read or even monitor someone's constant stream of 140 characters gibberish. I'm too busy as it is. Later I start to realize, hey, this is a much quicker way of checking out what your friends are up to, getting some instant Q&A response, or conducting research on practically anything or getting a real-time pulse of the latest buzz. Then I also realize this is so much easier than to write a blog - which one always needs to be so much more deliberate in composing a good post. Whereas Twitter, you just need to share whatever on your mind at the moment. Thus, another Twitter convert is born, and loving it!
    • Maggie Tsai
       
      You come to the right group :-)
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    One guys idea of the Why's of using Twitter.
Andrew Long

CIA Following Bin Laden on Twitter | Borowitz Report - 0 views

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    Could Osama Bin Laden be using Twitter? (c/o MKP)
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