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PEACHTREE GROUP RECENTLY signed a long-term agreement with Southfield, Michigan-based Group 10 Management, adding 14 hotels and 1,648 rooms to its managed portfolio. This expansion brings Peachtree's total managed properties to more than 100, primarily Marriott, Hilton, and IHG-branded hotels in the metro Detroit area, Peachtree said in a statement. Peachtree is led by CEO and managing principal Greg Friedman, CFO and managing principal Jatin Desai, and principal Mitul Patel. "Our extensive experience in hotel operations allows us to partner with Group 10 to elevate third-party management," said Vickie Callahan, president of Peachtree's hospitality management division. "A substantial portion of Peachtree Group's portfolio is third-party managed, underscoring our commitment to delivering strong financial results for our partners and exceptional guest experiences." Peachtree's hospitality management division operates limited-, select-, and full-service hotels, primarily in the upper-midscale and upscale segments, the statement said. The division now manages 107 hotels across 27 brands, totaling 13,485 rooms in 27 states, including Washington, D.C. With the Group 10 addition, Peachtree's third-party management portfolio expands to 31 hotels.

SONESTA INTERNATIONAL HOTELS will franchise 114 hotels it currently manages, following their sale by Service Properties Trust or SVC. The Massachusetts-based REIT plans to sell 14,925 keys across 28 states for $850 million in 2025 to repay debt. The trust plans to sell 31 Sonesta Select, 44 Sonesta ES Suites and 39 Sonesta Simply Suites, which will convert from Sonesta-managed to franchised properties upon sale. Following the deal, Sonesta will manage 39 full-service, 14 extended-stay and six select-service hotels owned by SVC, which will retain a 34 percent stake in Sonesta, SVC said in a statement. "Given the slow recovery of our hotel portfolio, along with our capital improvement program and deteriorating leverage metrics, we believe it is prudent to reduce the distribution to increase SVC's liquidity and enhance financial flexibility," said Todd Hargreaves, SVC's president and chief investment officer. "The reduction from the previous level will preserve about $127 million in liquidity annually. We also plan to sell 114 hotels to generate additional liquidity and focus the Sonesta portfolio on full-service and select focused-service hotels. These sales are expected to reduce capital expenditures and leverage, improve portfolio performance, and position the portfolio for the long term."

HYATT HOTELS CORPORATION plans to expand its brand portfolio in India and Southwest Asia, with eight new hotels set to open across various leisure and city destinations in 2024. The expansion will focus on Hyatt Regency, Hyatt Place and Hyatt Centric brands and is timed to coincide with an expected rebound of travel in the country and sub-continent, Hyatt said in a statement. "Southwest Asia continues to demonstrate high growth potential and is among the top global growth markets for Hyatt, said Sunjae Sharma, Hyatt's managing director for India and Southwest Asia. "We have strong expansion plans for 2024 across our portfolio encompassing our legacy brands like Hyatt Regency, Hyatt Place and Hyatt Centric across destinations that will strengthen our brand presence in key markets. This expansion represents our strong commitment and confidence in the Southwest Asia region." Hyatt is also expanding its luxury and lifestyle brands in India, including the recent launch of JdV by Hyatt with the opening of Ronil Goa, the statement said. JdV by Hyatt is the ninth brand introduced by Hyatt in India, reaffirming its commitment to expanding its presence in the country.

Giri Bar Harbor Kebo Inc. and Giri Peabody 57 LLC, doing business as Giri Hotel Management led by Ash Sangani, recently acquired Hampton Inn and Homewood Suites Boston Peabody hotels in Peabody, Massachusetts, respectively. The two properties offer a total of 205 rooms. The hotels are within a 10-mile radius of Salem and 13 miles south of Boston. The properties are near the headquarters of Analogic Corp., Neurological, Lahey Medical, North Shore Medical, and Boston Children's Hospital Peabody. "With the acquisition of these two hotels, we're thrilled to announce the expansion of our portfolio to include eight Hilton-branded hotels," said Sagar Malavia, GHM's partner. "Situated along Route 1, these locations offer prime positioning for an exceptional guest experience for short- and long-term guests. We're dedicated to fostering a welcoming, family atmosphere for our new hotel team members and look forward to fostering excellent relationships with the community for mutual economic success."

INDIA'S ITC CONGLOMERATE plans to expand its hotel business internationally, focusing on neighboring countries and West Asia. The company recently demerged its hotels division, ITC Hotels Ltd., which will list on bourses in the next couple of weeks. The listing date for ITC Hotels is yet to be announced but is expected in the "next few weeks," PTI reported, quoting ITC Chairman and Managing Director Sanjiv Puri. The company aims to expand its portfolio from 140 to more than 200 hotels across India, PTI reported. Formerly a division of ITC, the hotel business will gain operational autonomy post-demerger. ITC shareholders will hold 60 percent of the new unit, with the parent company retaining the rest.

TATA GROUP-OWNED INDIAN Hotels Co. Ltd. added 85 hotel signings and opened 40 properties in 2024, growing its portfolio to 360 hotels with 123 more in the pipeline. The Taj brand added 19 new signings, expanding to 125 properties. IHCL expanded its market position by acquiring a majority stake in Tree of Life and securing a brand license for The Claridges, New Delhi, the company said in a statement. "This record growth performance is attributed to the continued expansion of the brandscape," said Suma Venkatesh, IHCL's executive vice president for real estate and development. "IHCL launched the reimagined Gateway, acquired a majority shareholding in Tree of Life, adding a boutique leisure offering, and entered into a brand license agreement for The Claridges, commencing with the management of the brand's landmark hotel in New Delhi, extending IHCL's luxury portfolio."

A-1 HOSPITALITY GROUP is working with Delta Inn Hotel Group to add its leadership team and three Portland, Oregon, airport hotels to its portfolio. The deal will expand A-1's presence in the Greater Portland area to 20 hotels and 645 keys across five states, the companies said in a joint statement. The hotels include the 150-key Courtyard, 121-key Hilton Garden Inn and the 104-key Fairfield Inn & Suites at Portland Airport. A-1 Hospitality, a family-owned hotel management and development company based in Kennewick, Washington, is led by President Vijay Patel and Managing Principal Taran Patel. Delta Inn, a family-owned hotel portfolio in Portland, Oregon, is led by CEO Scott Kim.

CHOICE HOTELS INTERNATIONAL reported a 16 percent year-over-year increase in net income to $299.7 million in 2024 and a 12 percent rise in adjusted EBITDA to a record $604.1 million, exceeding its full-year guidance. The company's global system size grew 3.3 percent to 653,810 rooms, including 4.3 percent growth in its domestic upscale, extended-stay and midscale portfolio. It opened 407 hotels globally in 2024, a 21 percent increase, including its 515th extended-stay hotel in the fourth quarter, Choice said in a statement. "Choice Hotels generated another year of strong results in 2024, exceeding the top end of our earnings guidance and delivering a 4.3 percent year-over-year net increase in our more revenue-intense domestic rooms portfolio, a testament to the success of our growth strategy," said Patrick Pacious, Choice president and CEO. "In 2024, we also successfully relaunched four brands, expanded our partnerships business, increased our international footprint, achieved record organic rewards program growth, and unlocked new value through additional ancillary revenue opportunities."

MHG HOTELS, LED by President and CEO Sanjay Patel, recently acquired Homewood Suites Bloomington in Bloomington, Indiana. The property, near Indiana University, is the company's second acquisition in two weeks. Previously, the company purchased the Hampton Inn Boca Raton in Florida, expanding its presence in South Florida. "This acquisition reinforces our commitment to expanding our footprint in key markets," said Patel. "We are excited about the opportunities this property presents in Bloomington, especially given our strong presence in the area with existing hotels, apartment communities, and another project underway." MHG Hotels, based in Indianapolis and Boca Raton, specializes in development, construction, and management, with a portfolio that includes franchises with Marriott, Hilton, and Choice Hotels.

MHG Hotels LLC recently acquired the Hampton Inn Boca Raton in Boca Raton, Florida. The hotel, near Florida Atlantic University and adjacent to Lifetime Athletic Club, features an outdoor pool among other amenities. MHG Hotels is led by President and CEO Sanjay Patel. "This acquisition is a testament to our commitment to growth and excellence in the hospitality industry," said Patel. "As part of our strategic expansion, we are thrilled to increase our presence in South Florida. This vibrant region offers tremendous opportunities, and we are dedicated to leveraging them to achieve our growth objectives. We are excited about the opportunities this property presents and are confident in our ability to enhance the guest experience." MHG Hotels, headquartered in Indianapolis and Boca Raton, specializes in development, construction and management services. Their diversified portfolio includes franchise affiliations with Marriott International, Hilton Worldwide, and Choice Hotels International.

WYNDHAM HOTELS & RESORTS and WaterWalk recently launched a new upscale brand, "WaterWalk Extended Stay by Wyndham." This deal will introduce up to 11 hotels with more than 1,500 rooms, initially in markets such as Tucson, Jacksonville, and Wichita. Pictured is the lobby of the WaterWalk by Wyndham - Phoenix. The new brand is Wyndham's 25th addition to its portfolio and will join the company's existing economy and mid-scale extended-stay brands, Wyndham said in a statement. "In the last year, guest demand for the extended stay segment reached record highs, which has been underscored by demand from owners and developers looking for new opportunities to partner with Wyndham," said Chip Ohlsson, Wyndham's chief development officer. "Our vision is to offer the industry's most robust portfolio of extended stay brands and the addition of WaterWalk marks an important step in that direction-helping ensure we have an offering in every segment, for every owner and for every guest." WaterWalk, founded by the late Jack DeBoer, currently runs 11 hotels in the U.S., the statement added. Newer hotels adopt the brand's Gen 2.0 prototype, focusing on efficient design and lower operating costs to increase profitability.

HILTON WORDLWIDE HOLDINGS aims to double its 350 lifestyle hotels by 2028, planning to add 350 more within four years, including 100 this year. Also, the company appointed Kevin Osterhaus as president of global lifestyle brands to oversee the growth, design, and development of Canopy by Hilton, Curio Collection by Hilton, Graduate by Hilton, Motto by Hilton, Tapestry Collection by Hilton and Tempo by Hilton. The growth will be supported by the addition of the Graduate and NoMad brands, Hilton said in a statement. The company added more than 50 new lifestyle hotels and approved another 100 in 2023. Additionally, this year will mark the debut of Hilton's 400th property in this category. "As we celebrate the 10th anniversary of Hilton's entry into the lifestyle segment, we look ahead to even more rapid growth with a powerhouse lineup of brands that will meet the needs of developers and guests alike in some of the world's most desirable locations," said Kevin Jacobs, Hilton's chief financial officer and president, global development. "The recent addition of the Graduate and NoMad brands to our lifestyle and luxury lifestyle portfolio will accelerate our growth as we look for more opportunities to deliver the exceptional experiences guests want in the world's top hotel destinations."

NEWCRESTIMAGE IS EXPANDING its portfolio of luxury full-service properties with the addition of The Beeman Hotel in Dallas, which has 296 guestrooms and suites across nine floors. Coury Hospitality will manage the property, NewcrestImage said in a statement. NewcrestImage is led by Mehul Patel, managing partner and CEO. The Beeman Hotel, fully renovated in 2021, features a heated indoor pool, a 24-hour fitness center, 12,000 square feet of flexible conference space, a lounge with video games, and the Seely Mill restaurant, the statement said. The property is adjacent to Southern Methodist University (SMU) and the George W. Bush Presidential Library, and is less than six miles from the Kay Bailey Hutchison Convention Center, the 20,000-seat American Airlines Center, Love Field and NorthPark Center. "The Beeman is a very high-quality property that offers tremendous upside potential to help drive our ambitious growth goals," said Patel. "To further and fully optimize this hotel's value and profits, we intend to rebrand in the high-end upscale category."

Mary Beth Cutshall is the new chief growth officer at Vision Hospitality Group. In this role, she will oversee the expansion of the company's U.S. hotel portfolio. Chattanooga, Tennessee-based Vision Hospitality is led by founder and CEO Mitch Patel. "With 35 years of hospitality experience across sales, marketing, acquisitions, and business growth, Mary Beth is the perfect candidate to lead Vision's growth into new markets and segments with new partners," said Patel. "She has worked at all levels of the industry-from property-level sales to C-suite positions with major hotel management companies-providing her with invaluable industry insights and meaningful relationships with brands, owners, operators, and virtually every other hotel stakeholder. Mary Beth shares Vision's purpose-driven mentality, and we have no doubt she will help us achieve our expansion goals."

STONEBRIDGE COS. JUST acquired five properties, totaling a 1,200-key portfolio across the U.S. in late November. The Denver-based hotel operator plans to execute capital improvements at each property, with three having undergone recent renovations. With a current nationwide portfolio of more than 14,000 rooms, the company is actively pursuing additional expansion opportunities, Stonebridge said in a statement.

STR HAS UNVEILED the forward-looking component of its product "Forward STAR" in 104 new markets/submarkets across the U.S. and Canada. Forward STAR, which is presently live in 450 areas around the globe, allows hotel property and portfolio users to benchmark the next 365 days of occupancy on the books against the competition and market. "This launch represents our largest Forward STAR expansion to date and adds significant value to our overall benchmarking offering," said Amanda Hite, STR's president. "Adding to the historical data that drives so many operational decisions around the industry, this directly sourced forward data provides intel into where hotels can gain available business, adjust their approach to pricing, and implement actions around market events. When combining historical metrics, profitability data and these forward bookings insights, industry stakeholders are positioned to analyze performance from every angle." According to the statement, Forward STAR was launched in 17 of the country's 25 largest hotel markets, including Las Vegas, New York City, Los Angeles, Washington, D.C., Boston and Phoenix. More granular submarkets were added with the addition of central business districts in markets such as Austin, Chicago, Nashville and New Orleans as well as airport submarkets in areas such as Miami, San Francisco and Bradenton, Florida.

ORAVEL STAYS LTD., OYO's parent firm, and SoftBank Group recently launched their premium hospitality brand, SUNDAY, in the United Kingdom and United Arab Emirates. Meanwhile, OYO's serviced hotels business saw 250 percent growth in its first year, adding 700 hotels since September 2023, surpassing its target of 200. The international expansion is part of OYO's ongoing efforts to strengthen its premium property portfolio globally, the company said in a statement. "Our data shows growing demand for premium, experience-driven accommodations," said Puneet Yadav, Oravel's UK business head. "This strategic move allows us to tap into the luxury segment while maintaining our commitment to delivering value across all price points."

CROWNE PLAZA HOTELS & Resorts, part of IHG Hotels & Resorts' portfolio, recently rolled out its "New Modern" design across U.S. properties with zones for productivity, restoration and collaboration. The design caters to the growing bleisure travel segment. The company expects 70 percent of Crowne Plaza's Americas estate to feature updated designs by late 2025, IHG said in a statement. "As the once firm lines between business and leisure travel blur further, Crowne Plaza remains a trusted leader at the forefront of serving the new blended traveler," said Ginger Taggart, IHG's vice president, brand management for global premium brands. "Our latest design approach introduces more inviting gathering spaces that inspire connection and enable guests to balance business and social interaction."

NOBLE INVESTMENT GROUP recently acquired the Courtyard by Marriott and the dual-brand Hyatt House & Hyatt Place in Fishers, Indianapolis. The newly built hotels are in the Fishers District, a 150-acre development with dining, retail and entertainment venues, Noble said in a statement. Noble is led by Mit Shah, senior managing principal and CEO. "Noble is excited to add these new, high-yielding hotels with in-place cash flows to our growing portfolio and capitalize on the region's continued economic expansion," said Ben Brunt, managing principal and chief investment officer at Noble. Fishers is a rapidly expanding market near Indianapolis, known for strong economic growth and a business-friendly environment, the statement said. The area has seen more than $2 billion in new development recently, with more investments expected in the coming years. In August, Noble acquired the Courtyard Jacksonville Beach Oceanfront, which includes 150 guestrooms, two F&B outlets, 2,450 square feet of meeting space, a pool, a hot tub, a fitness center, and a convenience store.

HYATT HOTELS CORP. reported an almost 85 percent growth in its global pipeline since 2017, reaching a record of 129,000 rooms. During this period, the company doubled its luxury rooms, tripled its resort rooms, and quintupled its lifestyle rooms. Pictured is a rendering of the New Andaz Miami Beach in Miami Beach, Florida. The company is expanding its brand portfolio both nationally and globally, selecting new and existing markets to enhance its network effect for owners and guests, Hyatt said in a statement. "Hyatt leading the industry in net rooms growth for seven years is a result of our unique approach to development," said Mark Hoplamazian, Hyatt's president and chief executive officer. "We strategically expand our portfolio of brands, intentionally selecting new and existing markets to enhance our network effect for owners and guests. Our commitment to thoughtful organic growth and strategic acquisitions amplifies our asset-light business model. Our goal is not to be the largest hospitality company, but the company most valued by colleagues, guests, and owners."