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USING TECHNOLOGY TO enhance the attendee experience remains a key trend for meeting and event planners as they expect meetings volumes to rise, according to a survey. The tech trend is closely followed by a focus on diversity, equity, and inclusion and a more casual meeting atmosphere. The 2023 State of the Meetings Industry survey by group hospitality analytics firm Knowland and full-service global meetings solution company, ConferenceDirect, also revealed that staff shortages and inquiry backlogs are impacting service standards as rising costs redefine goals. The survey also pointed out that rising costs may cause planners to change their approach, including looking at new destinations. However, cost leveling, return of business travel, and budget increases will support the industry recovery. According to the survey, more than 70 percent of 2022 events had attendance at, or above, 80 percent of 2019 levels. As many as 75 percent of event planners did not expect the number of events and meetings to drop.

EVERWOOD HOSPITALITY PARTNERS has completed the acquisition of the 184-room LaQuinta I Drive/Convention Center hotel in Orlando, Florida, from Cavalier Florida, LP, the company said. Real estate capital advisory, Cronheim Hotel Capital, helped secure the loan for the acquisition and subsequent renovation of the property which includes upgrades to public and private spaces. The loan, from a Florida-based bank, which provided five-year fixed rate financing with two years of interest only, represented 65 percent of the all-in cost, according to Everwood. The hotel is next door to ICON Park and offers multiple dining and entertainment options. The property is one mile from the Orange County Convention Center and the city's many amusement parks and entertainment venues. Amenities include an outdoor pool and a fitness center. "With its proximity to many of Orlando's top attractions, the LaQuinta is an ideal addition to Everwood's expanding hotel portfolio," said Amit Patel, Everwood's managing principal and chief operating officer. "We continue to seek hotels in prime markets with barriers to new entry and multiple demand generators that help protect against occasional market fluctuations. Following the implementation of our proprietary management and marketing systems, LaQuinta I Drive will become the segment leader for leisure and business travelers in Orlando."

The Hyatt House Denver/Aurora is now open in Aurora, Colorado. It is owned by with Chattanooga based Vision Hospitality Group, led by Mitch Patel president and CEO, and BMC Investments Co., LLC. The 140-room extended-stay hotel is nearthe Anschutz Medical Campus, Children's Hospital Colorado, Rocky Mountain Regional VA Medical Center, minutes from Buckley Air Force Base, Aurora Sports Park, Aurora Reservoir and it is 17 miles from Denver International Airport. Amenities include The Commons and the Outdoor Commons social gathering areas, a fitness center and more than 1,800 square feet of meeting space. Additional services including guest laundry and complimentary grocery shopping for extended-stay guests. The property will be managed by Humanist Hospitality, the hotel management division of Vision Hospitality. "We know our property compliments the businesses in the market along with travelers looking for a hotel in the Aurora area, whether they are staying for a few days or an extended time," said General Manager Deacon Cottrell.

The SureStay Plus Hotel by Best Western Odessa in Odessa, Texas, is now open. It is owned by Shivbkrishna LLC led by Manish Bhakta. The 110-room hotel is near the Odessa Meteor Crater, the second largest meteor crater in the U.S., the Parker House Ranching Museum and Monahans Sandhills State Park. Amenities include a fitness center, indoor pool and two different spaces for meetings and events. "Our fully-renovated hotel offers the most value and best service for both business and leisure travelers staying in Odessa," Bhakta said. "The SureStay Plus Hotel by Best Western Odessa provides guests with the excellent comfort, value and service they are looking for in a hotel stay," said Rob Mentnech, managing director of SureStay Hotel Group.

MARKING 50 YEARS in the hotel business, Red Roof held its annual brand conference at the Broadmoor Resort in Colorado Springs, Colorado, Nov. 11 to 13. During the conference, the company announced a new partnership with software company HotelKey to install a multi-functional, cloud-based system in its more than 675 properties nationwide. Other news from the conference included details of the company's financial position, which George Limbert, Red Roof president, said is strong. Company officials also discussed Red Roof's new dual brand development prototype, other partnerships and the latest charity efforts of the company's Purpose With Heart. "Red Roof delivered record revenue which is a testament to our resilience and ability to anticipate market trends," Limbert said. "Our financial position is strong, travelers are back and our owners and operators are exceeding performance expectations."

The index decreased 12.6 percent year-to-date through the first eight months of 2022. In August it also surpassed both the S&P 500, down 4.2 percent, and the MSCI US REIT Index, which dropped 6.1 percent. Also, the hotel brand sub-index fell 2.3 percent from July to 8,959, while the hotel REIT sub-index dropped 3.7 percent to 1,143. "Hotel stocks took a breather in August after July's sharp rebound. Despite the slight decline in stock prices, both the Global Hotel Brands and Hotel REITs outperformed their respective benchmarks in August," said Michael Bellisario, senior hotel research analyst and director at Baird. "Hotel trends have remained solid throughout the summer months despite all the capital markets volatility and macroeconomic uncertainties. However, investors appear somewhat skeptical about the prospects for a significant recovery in business transient travel post-Labor Day, and hotel stocks appear to be discounting this relatively conservative fundamental expectation, in our opinion."

THIRD-PARTY HOSPITALITY management company, Twenty Four Seven Hotels, has opened the 128-room Hyatt House Sacramento/Midtown, a statement said. Twenty Four Seven is led by David Wani as CEO. The adaptive reuse project, owned and developed by Hume Development, Inc., repurposed the former Eastern Star Hall located at Sacramento's art, music and cultural scene. According to the statement, the Romanesque Revival-style building first opened in 1928 as a Masonic women's meeting place and is listed on the National Register of Historic Places. The renovation included the redevelopment of five floors within the original structure, keeping the major architectural features of the historic building intact. "The Hyatt House Sacramento/Midtown is the perfect marriage of the classic and the contemporary, providing the latest amenities and services in a setting that draws heavily from its nearly century-old history to provide a uniquely Sacramento experience," said Amanda Hawkins-Vogel, chief operating officer at Twenty Four Seven Hotels. "This hotel is an extension of our presence in Northern California and marks our first opening this year with two more to come in 2023. As the newest hospitality offering in the city, we expect the Hyatt House Sacramento to quickly take its rightful place as the segment and market leader for business and leisure travelers."

KNOWLAND RECENTLY LAUNCHED Knowland Select, a tool designed for hotels with limited meeting space. Knowland Select subscribers will receive a curated list of target accounts for upcoming need periods directly to the seller's inbox. The general market release of the product is scheduled for later this summer, Knowland said in a statement. "Knowland Select empowers limited service hotels, hardest hit by the recent travel slowdown, with automated prospecting," said Jeff Bzdawka, Knowland's CEO. "It streamlines prospecting for the segment's diverse hotel teams by directly delivering qualified accounts and contacts to the seller's inbox, boosting productivity and group business growth. Importantly, Knowland Select expands our suite of platform offerings to provide valuable sales intelligence solutions for all hotel sizes and chain scales in a portfolio. And with its accessible price point, it lowers the barrier to entry for automated prospecting at scale and helps hotels unlock a clear return on investment."

THE STOP-AND-GO economy of 2021 did not slow down progress for Peachtree Hotel Group of Atlanta. The accrued a record of $2 billion in total capitalization through 140 transactions, including acquisitions, developments, lending and hotel investments. Representatives of the company, which is led by Mitul Patel and Jatin Desai as managing principals along with Greg Friedman as CEO, discussed the record year at the Americas Lodging Investment Summit in Los Angeles last week. "We are extremely pleased to have completed an extraordinary year of investment activity," Friedman said. "Our strategy of investing up and down the capital stack and opportunistically pivoting as markets shift allows us to capitalize on investments during any business cycle. 2021 exemplified our ability, and we expect that 2022 should be another strong year on the investment side."