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shared by Molly Brookshire on 29 Apr 14 - No Cached

needs more models designed for U.S. consumers and manufactured competitively in the region, analysts say
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VW's U.S. deliveries fell 7 percent in 2013 as a push into competitive midsize cars lost traction, with the brand languishing in the bottom third of quality rankings - a mirror image of its European standing that puzzles German bosses.
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The Passat, Golf and imported Tiguan and Touareg SUVs lost ground to fresher models from U.S. and Japanese rivals, which increased sales in a market that grew 7.6 percent overall.
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To price cars competitively, it tried offsetting the cost of its sophisticated mechanics by stripping out features and using entry-level trims in the Passat and Jetta.
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ranks 23rd out of 33 brands, with 120 problems reported for every 100 new cars within the first 90 days.
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"The Passat is up against a redesigned Nissan Altima, a redesigned Honda Accord and a redesigned (Ford) Fusion - all undercutting VW on pricing," said Alec Gutierrez, an analyst with Kelley Blue Book, which tracks U.S. car values.
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shared by Molly Brookshire on 29 Apr 14 - No Cached

Demand for its namesake brand fell 6.9 percent to 407,700 autos last year on declining demand for the U.S. version of the Passat
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shared by Molly Brookshire on 29 Apr 14 - No Cached

VW last month ousted U.S. divisional chief Jonathan Browning, who oversaw the 2011 launch of the mid-sized Passat, sales of which declined 6 percent in the United States last year after a surge in 2011-2012
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Michael Horn, who this month said that VW headquarters had paid little heed to the dynamics of the U.S. market
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won't improve until 2016 and it needs more models there, including a pick-up truck
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At the Detroit auto show in January, VW announced plans to make a mid-sized SUV for North America as part of a $7 billion investment in the region. Osterloh lamented that a year after the CrossBlue SUV concept was unveiled, it's still unclear where the model will be built
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