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Molly Brookshire

Mercedes-Benz's autonomous driving features dominate the industry -- and will for years - 0 views

www.autonews.com/...ures-dominate-the-industry-and

Mercedes driver assist

shared by Molly Brookshire on 04 Aug 14 - No Cached
  • When Mercedes-Benz debuted its new Intelligent Drive package of safety and driving-assistance systems last fall, it raised the bar for the rest of the industry.
  • The features on the 2014 S-class sedan are the most advanced in a production vehicle. And Mercedes-Benz appears likely to stay ahead of the competition for several years.
  • When the S class debuted, I'd say they had a 30-month lead on the competition in terms of technology deployment,"
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  • "This skips a whole generation of S class -- it went into the future. It is 70 percent autonomous driving."
  • Available first on the S-class sedan as a $2,800 option, Intelligent Drive also is offered on the re-engineered 2014 E-class lineup. Much of the technology will trickle down to the redesigned 2015 C-class sedan that goes on sale in the fall. Some features are even available on the smaller B-class Electric Drive that went on sale last month.
  • The take rate on Intelligent Drive for the S-class sedan is 50 percent. It falls to 15 percent for the E class.
  • For Mercedes, having this edge is a competitive weapon in the luxury segment, where quality, gadgets and horsepower are no longer significant differentiators.
  • Hyundai with its new Genesis is the closest but the competition is probably three years behind
Molly Brookshire

Mercedes to double downtown outlets as customers move to cities - 0 views

www.autonews.com/...ts-as-customers-move-to-cities

Mercedes marketing

shared by Molly Brookshire on 06 Jun 14 - No Cached
  • Mercedes-Benz plans to double its downtown sales outlets worldwide by 2020 to serve the boom in city living with retailing that offers more technological wizardry and tasty treats than car models in showrooms.
  • The world’s third-biggest maker of luxury cars opened its first Mercedes Me store today in Hamburg, a new format that features billiard-table-sized touch screens for configuring vehicles. The carmaker, targeting drivers who haven’t yet bought the brand’s cars, plans to increase the number of city-center retail sites from the current 20
  • Audi, the most profitable brand at Volkswagen AG, said in mid-2012 that it plans a 20-site network worldwide of Audi City stores equipped with giant LED wall screens for customers to design their cars. BMW’s I sub-brand of electric and hybrid autos has a website enabling direct online purchases.
Molly Brookshire

'15 Genesis is worthy of premium label - 0 views

www.autonews.com/...sis-is-worthy-of-premium-label

2015MY Hyundai-Genesis

shared by Molly Brookshire on 29 Apr 14 - No Cached
  • the Genesis will help Hyundai continue its so-called intercept strategy.
  • If you think about Lexus in 1989, most of their customers came out of nonluxury products," O'Brien explains. "They were customers that were on their way to a German manufacturer, but they were intercepted with a better value and a better product. We're basically in that mode now."
  • Hyundai considers the Genesis' main competitors to be the Lexus GS, Cadillac CTS and Mercedes E class.
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  • Mid-sized luxury sedans from Mercedes, BMW and Audi still have the edge, but the 2015 Genesis takes a big whack at their advantage.
Molly Brookshire

Redesigned Mercedes-Benz C-class sedan packed with new tech - 0 views

www.autonews.com/...1286

Mercedes safety

shared by Molly Brookshire on 31 Jul 14 - No Cached
  • The C class looks like a smaller version of the S-class sedan, and it has the optional $2,800 Intelligent Drive package of integrated safety features. They include adaptive cruise control, rear-end collision protection, Pre-Safe braking and steering, and cross-traffic and lane-keeping assist.
  • With the frame and body structure made of aluminum, it will be more agile and handle better than today’s model,
  • The C class will have Collision Prevention Assist Plus as a standard feature
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  • The system senses if a collision is imminent, and if the driver doesn’t respond, it autonomously brakes the car at speeds up to 124 mph. It also can brake to avoid a stationary vehicle ahead and to prevent rear collisions.
  • The C300 all-wheel-drive goes on sale in a few weeks and will cost $41,325, including shipping.
  • The more powerful C400 4Matic starts at $49,515, including shipping, and also debuts later this month. It is a new model.
  • In the next two years, a C-class coupe, convertible and plug-in hybrid will be rolled out in the United States
Molly Brookshire

BBC - Autos - The month in tech: Google readies Android invasion - 0 views

www.bbc.com/...0140627-google-wants-your-dash

Google technology

shared by Molly Brookshire on 10 Jul 14 - No Cached
  • At its recent developer conference, Google launched its Android Auto system
  • Android Auto allows drivers to access navigation, music and communications through voice commands and steering wheel controls.
  • Google has partnered with roughly 30 automotive manufacturers to bring the system to market, relieving carmakers of development costs associated with creating their own infotainment system back-ends. Apple's CarPlay system, meanwhile, will be available in many carmakers' 2015 models, among them Hyundai, Volvo and Mercedes-Benz.
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  • The FCV will go on sale in Japan first, in April 2015, for the equivalent of about $70,000, with US and European launches planned for the summer.
  • the FCV would only go on sale in areas like California and Germany, where adequate hydrogen refueling stations and delivery infrastructure existed
  • cruising range of 700km (about 435 miles
  • compressed hydrogen’s higher energy density and its ease of storage and transport
  • The vehicle refuels in just three minutes and only emits water vapor.
  • Ford engineers saw room to improve the efficacy of knee-level airbags
Molly Brookshire

BBC - Autos - Can the MKC save Lincoln? - 0 views

www.bbc.com/...40708-can-the-mkc-save-lincoln

Lincoln MKC luxury SUV

shared by Molly Brookshire on 10 Jul 14 - No Cached
  • Lexus has some fine choices, as do BMW, Audi, Mercedes-Benz, Cadillac, Acura, Infiniti and Volvo. Lincoln... Not so much. Until now, that is. The suave new MKC brings fresh lines – and fresh thinking – to a crowded segment.
  • Lincoln gave the base MKC a 240-horsepower 2-litre EcoBoost engine. A 2.3-litre turbo four is optional, producing a healthy 285 horsepower and 305 pound-feet of torque. Notably absent (for now, at least), are six-cylinder gasoline, turbo-diesel and gasoline-electric hybrid options.
  • Occupants are never reminded what sort of engine lies under the hood. On the road, the MKC delivers exemplary ride comfort and splendid control over bumps and around curves. All good news
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  • American upstart may have some difficulty attracting notice among the clamour of a noisy, contentious market.
  • Lincoln itself is in crisis at the moment
  • It will demur from an arms race with would-be German rivals who benchmark their cars against one another with lap times. The modern Lincoln aims to deliver simple dynamic precision with a relaxed ambiance.
  • Lincoln’s current MKZ sedan was a half-step in this direction, but the MKC fulfills the mission more completely
  • And the company plans to replace its larger MKX crossover and MKS full-size sedan with new models that raise the luxury bar even further.
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