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AS 2022 BEGINS, many of the issues U.S. hoteliers faced in 2021, primarily related to the COVID-19 pandemic, are likely to continue. The year past also saw other changes, such as new leadership at AAHOA and a new administration in Washington, D.C. Below are the top stories covered by Asian Hospitality during 2021. They also include ongoing economic relief as the hospitality industry continued its struggle to recover from the pandemic; the return to in-person conventions; and powerful natural disasters. The year began with some optimism that the end of the pandemic was near. Several kinds of vaccines were announced in December 2020, and the rollout continued into 2021. Hoteliers did what they could to promote vaccination, including AAHOA's "Pledge to Protect Our Guests, Employees, and Businesses" initiative. Hoteliers who sign the pledge will provide time, reduce barriers and consider incentives to encourage their employees to get vaccinated when they are available. They also will encourage COVID-19 safety precautions, including wearing masks and social distancing. "Thanks to AHLA's ongoing efforts, the CDC has updated its guidelines prioritizing hotel workers under Phase 1c of the COVID-19 vaccines distribution. This is a significant achievement that directly impacts the health and safety of hotel workers across the country. It also recognizes that hotel employees continue to be on the front lines of the pandemic," Chip Rogers, AHLA president and CEO said at the time.

HOTEL INVESTMENT AND management company Banyan Investment Group announced the initial closing of $20 million Banyan Lodging Enhanced Value Fund, also known as BLEV or "Believe." The fund gives investors an opportunity to purchase hotels that have been impacted by the COVID-19 pandemic, a statement said. The group said that the first Closing delivered more than half of capital sought to acquire pandemic-impacted hotels. According to prospective investors, BLEV will reach its $35 million hard cap early next year, well before the formal end of its offering period. "The hospitality industry continues to reel from the COVID pandemic and its uneven recovery, and many markets continue to suffer from a sustained, record decline in hotel performance, a lack of liquidity in the capital markets and value dislocation," said Andy Chopra, managing partner and CIO at Banyan Investment Group. "We believe the impact caused by the pandemic has created a number of investment opportunities, ranging from newer assets selling at below replacement costs to discounts resulting from owners facing liquidity crises. BLEV will take advantage of these prevailing headwinds as we move further into a post-pandemic world." The fund will be used to form joint venture partnerships with institutional investors and/or syndicates of retail investors, with a total investible equity in the range of $350,000,000. The BLEV will focus on high-barrier-to-entry hotel locations, targeting properties with significant discounts and expects to deliver superior, risk-adjusted returns for investors when the hospitality industry re-stabilizes.

THE HOTEL INDUSTRY is one of the badly hit sectors across the world due to COVID-19 pandemic. Now, as expected, the recovery process is also slow in the segment. But there are some changes in hotels happened due to the pandemic. Experts say that these will be permanent in the future. Hilton has listed seven temporary adjustments which will become permanent and the impact of the pandemic on hotel stays in the future. These are the predictions in hotel experience from Hilton which travelers can expect in years to come. Hotel design The future of hotel public space design will embrace social distancing, enable contactless guest journeys, and deliver innovative new ways of blurring the lines between indoors and out.