Wyndham, Reside launch 'Residence' brand in U.S. - 0 views
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asianhospitality on 29 Oct 24WYNDHAM HOTELS & RESORTS recently signed a 10-year development agreement with Reside, a residential hospitality management company, to launch five residence-style hotels, either open or under development, in the Wyndham portfolio. The franchise agreement marks the debut of the "Wyndham Residence" tier in the U.S., with plans to expand across the top 50 markets. The properties will expand Wyndham's position in the extended-stay segment, along with its existing brands: ECHO Suites Extended Stay by Wyndham, Hawthorn Extended Stay by Wyndham and WaterWalk Extended Stay by Wyndham, the companies said in a joint statement. "Reside has a proven track record as one of the most successful names in corporate housing," said Amit Sripathi, Wyndham's chief development officer. "Whether you need a comfortable place to live for a prolonged time or you simply need more space while traveling with a larger group, Reside's model expands our extended-stay offerings, delivering premium, professionally managed accommodations in locations we know guests want to visit. By tapping into Wyndham's distribution network, we help unlock new demand generators that can help scale their business to the next level."