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that joy also feels misguided, misplaced, or simply out of time—from an era that definitively ended. The aughties era of universal social-media onboarding that includes Twitter was defined by Millennial optimism and its whoop-whoop soundtrack.

Threads represents a memory of a time that has probably passed but of which we cannot yet let go.

With a few threads posted, and the most eager followees following or followed, the dopamine high cleared, revealing reality: The age of social media is over, and it cannot be recovered.

Zuckerberg has merely copied and pasted a social network, and we are back where we started, only with all the baggage and psychological scarring of previous connectivity experiences.

Big tech companies now dictate where attention, and therefore money, power, and influence, reside. You don’t have to like that fact to admit that it’s the case: Is Threads a thing? Should we be on it? MrBeast has 1 million Thread followers already.

Who, if anyone, is this for? Did anyone ask for this? Why are these hot people with excellent skin, blue check marks, and 750,000 followers so excited?

Who, if

The cascade of new followers, the collective rush of establishing new communication norms on the fly with friends and total strangers—all of that is fleeting. And the true sickos know what happens next: the trolls, the spam, the ads, the Conversations About Politics. Even if those things never materialize, the nagging feeling is still there

It’s not exactly like rebuilding your home on the coastline after it was destroyed by a hurricane, but the vibe is similar: rebirth and hope, but also regret and dread. If only it had all just fallen into the sea.

For some, the only speech they feel should be truly public should also be “professional.” Hence: LinkedIn, where the only associated image is a professional headshot, and the only conversations are those related to work.

Which is how some people really would like to navigate the public sphere: with total freedom and total impunity

Twitter is where you could publicly (if often anonymously) fight, troll, dunk, harass, joke, and generally speak without consequence; it’s also where the mundane status update/life musing (once the foundation of Facebook) could live peacefully.

Twitter was for publicly observing — through the scroll, but also by tweeting, retweeting, quote tweeting — while remaining effectively invisible, a reply-guy amongst reply-guys, a troll amongst trolls.

The Facebook of the 2010s was for broadcasting ideological stances under your real name and fighting with your close and extended community about them; now it’s (largely) about finding advice (and fighting about advice) in affinity groups (often) composed of people you’ve never met.

It rewards the esoteric, the visually witty, the mimetic — even more than Twitter.

Tiktok is for monologues, for expertise, for timing and performance. It’s without pretense.

On TikTok, you don’t reshare memes, you use them as the soundtrack to your reimagining, even if that reimagining is just “what if I do the same dance, only with my slightly dorky parents?

Instagram is serious and sincere (see: the success of the social justice slideshow) and almost never ironic — maybe because static visual irony is pretty hard to pull off.

Like YouTube, far fewer people are posting than consuming, which means that most people aren’t speaking at all.

And then there’s Instagram. People think Instagram is for extroverts, for people who want to broadcast every bit of their lives, but most Instagram users I know are shy — at least with public words. Instagram is where parents post pictures of their kids with the caption “these guys right here” or a picture of their dog with “a very good boy.”

The text doesn’t matter; the photo speaks loudest. Each post becomes overdetermined, especially when so readily viewed within the context of the greater grid

The more you understand your value as the sum of your visual parts, the more addictive, essential, and anxiety-producing Instagram becomes.

That emphasis on aesthetic perfection is part of what feminizes Instagram — but it’s also what makes it the most natural home for brands, celebrities, and influencers.

a static image can communicate a whole lifestyle — and brands have had decades of practice honing the practice in magazine ads and catalogs.

And what is an influencer if not a conduit for brands? What is a celebrity if not a conduit for their own constellation of brands?

If LinkedIn is the place where you can pretend that your whole life and personality is “business,” then Instagram is where you can pretend it’s all some form of leisure — or at least fun

A “fun” work trip, a “fun” behind-the-scenes shot, a brand doing the very hard work of trying to get you to click through and make a purchase with images that are fun fun fun.

On the flip side, Twitter was where you spoke with your real (verified) name — and with great, algorithm-assisted importance. You could amass clout simply by rephrasing others’ scoops in your own words, declaring opinions as facts, or just declaring. If Twitter was gendered masculine — which it certainly was, and is arguably even more so now — it was only because all of those behaviors are as well.

Instagram is a great place to post an announcement and feel celebrated or consoled but not feel like you have to respond to people

The conversation is easier to both control and ignore; of all the social networks, it most closely resembles the fawning broadcast style of the fan magazine, only the celebs control the final edit, not the magazine publisher

Celebrities initially glommed to Twitte

But its utility gradually faded: part of the problem was harassment, but part of it was context collapse, and the way it allowed words to travel across the platform and out of the celebrity’s control.

Instagram was just so much simpler, the communication so clearly in the celebrity wheelhouse. There is very little context collapse on Instagram — it’s all curation and control. As such, you can look interesting but say very little.

he also thought that this approach was not enough. “What are we to make of a civilization,” he asked in 1959, a few years after von Neumann’s death, “which has always regarded ethics as an essential part of human life, and…which has not been able to talk about the prospect of killing almost everybody, except in prudential and game-theoretical terms?”

to design a “fairness algorithm” we need to know what fairness is. Fairness is not a mathematical constant or even a variable. It is a human value, meaning that there are many often competing and even contradictory visions of it on offer in our societies.

Hence Oppenheimer set out to make the Institute for Advanced Study a place for thinking about humanistic subjects like Russian culture, medieval history, or ancient philosophy, as well as about mathematics and the theory of the atom. He hired scholars like George Kennan, the diplomat who designed the Cold War policy of Soviet “containment”; Harold Cherniss, whose work on the philosophies of Plato and Aristotle influenced many Institute colleagues; and the mathematical physicist Freeman Dyson, who had been one of the youngest collaborators in the Manhattan Project. Traces of their conversations and collaborations are preserved not only in their letters and biographies, but also in their research, their policy recommendations, and in their ceaseless efforts to help the public understand the dangers and opportunities technology offers the world.

In their biography “American Prometheus,” which inspired Nolan’s film, Martin Sherwin and Kai Bird document Oppenheimer’s conviction that “the safety” of a nation or the world “cannot lie wholly or even primarily in its scientific or technical prowess.” If humanity wants to survive technology, he believed, it needs to pay attention not only to technology but also to ethics, religions, values, forms of political and social organization, and even feelings and emotions.

Preserving any human value worthy of the name will therefore require not only a computer scientist, but also a sociologist, psychologist, political scientist, philosopher, historian, theologian. Oppenheimer even brought the poet T.S. Eliot to the Institute, because he believed that the challenges of the future could only be met by bringing the technological and the human together. The technological challenges are growing, but the cultural abyss separating STEM from the arts, humanities, and social sciences has only grown wider. More than ever, we need institutions capable of helping them think together.

I don’t think these tools will ever render learning foreign languages completely obsolete. Real conversation in the flowing nuances of casual speech cannot be rendered by a program, at least not in a way that would convey full humanity.

even if it may fail at genuine, nuanced conversation — for now, at least — technology is eliminating most of the need to learn foreign languages for more utilitarian purposes.

The old-school language textbook scenarios, of people reserving hotel rooms or ordering meals in the language of the country they are visiting — “Greetings. Please bring me a glass of lemonade and a sandwich!” — will now be obsolete

to actively enjoy piecing together how other languages work is an individual quirk, not a human universal

Obsessive language learners have come to call themselves the polyglot community over the past couple of decades, and I am one of them, to an extent. As such, I know well how hard it can be to recognize that most human beings are numb to this peculiar desire.

Most human beings are interested much less in how they are saying things, and which language they are saying them in, than in what they are saying.

Learning to express this what — beyond the very basics — in another language is hard. It can be especially hard for us Anglophones, as speaking English works at least decently in so many places

To polyglots, foreign languages are Mount Everests daring us to climb them — a metaphor used by Hofstadter in his article. But to most people, they are just a barrier to get to the other side of.

After all, despite the sincere and admirable efforts of foreign language teachers nationwide, fewer than one in 100 American students become proficient in a language they learned in school.

Because I love trying to learn languages and am endlessly fascinated by their varieties and complexities, I am working hard to wrap my head around this new reality. With an iPhone handy and an appropriate app downloaded, foreign languages will no longer present most people with the barrier or challenge they once did

Learning to genuinely speak a new language will hardly be unknown. It will continue to beckon, for instance, for those actually relocating to a new country. And it will persist with people who want to engage with literature or media in the original language, as well as those of us who find pleasure in mastering these new codes just because they are “there.”

In other words, it will likely become an artisanal pursuit, of interest to a much smaller but more committed set of enthusiasts. And weird as that is, it is in its way a kind of progress.

hugely successful media giants dominating the entertainment scene, growing fat and cocky, dismissive of upstart competitors, followed by a humbling slide toward marginalization, if not outright irrelevance.

First radio was so dominant that surely no one thought television could ever replace it. Then broadcast TV was such an enormous presence in American life, some network executives dismissed cable TV as destined to be small-timey forever.

A viewer could watch a whole series in a single day and never be bothered by somebody selling corn flakes.

There could be a number of reasons for the huge subscriber drop, but the biggest seems to be increased competition, with a slew of companies with great resources and deep libraries of content entering the streaming world in recent years, including Disney, Universal and Warner Bros. Discovery (the parent company of CNN).

Netflix, following in the footsteps of streaming competitors like Hulu and HBO Max, is reportedly exploring a new option for financial security. Or rather an old one, a really old one.

The one that brought all those people together in Manhattan for the upfronts: ad dollars.

In 2004, Navy fighter jet pilots operating from the USS Nimitz aircraft carrier reported seeing UFOs off the coast of San Diego. And, more recently, other military pilots flying with the USS Theodore Roosevelt in the Atlantic made similar claims. The news of those accounts became public knowledge from a story in the New York Times and a new miniseries on the History Channel.

Some accounts simply arose from nothing more than the fevered imaginations of UFO enthusiasts.

An eyewitness can be an unreliable source of information and, in the case of something as extraordinary as the observation of alien spacecraft, pedestrian evidence simply won’t do. As Carl Sagan often said, extraordinary claims require extraordinary evidence.

Even though there were multiple observations of multiple phenomena, what is missing is multiple reports of the same phenomenon. It would be hasty to link these independent observations together.

But I’m going to need much better evidence than what we have so far. In the meantime, let’s keep an eye on these reports. You know… just in case.

This made the employee feel like remote work was just another set of disempowering rules.

Workers clearly felt empowered by having more control over their own work life. Companies must give people choices that match their unique work and life needs.

People crave predictability. Surprises make it harder for employees to plan their lives and have peace of mind. When constant change is inflicted on them, without a chance to anticipate it or participate in decisions about it, people get anxious and passive, and dream of escape.

For instance, workers who get unexpected spot bonuses sometimes feel that they don't know what to count on when calculating their future compensation; they'd rather have a predictable total package.

People thrive when their value is acknowledged by getting more responsibility, recognition and stature, such as a bigger title.

Jobs that convey a sense of purpose and meaning are more likely to exercise an emotional hold on people. Whether or not the company overall thinks it stands for social responsibility, people want to see that chance to make a difference in their immediate work experience.

Conventional wisdom holds that the best way to improve employment circumstances is to get an offer from a new company. That shouldn't have to be the case. Managers who want to retain people should act as if they are just now hiring them.

The best labor pool could be the one companies already have. They should treat their people as a precious resource and give them what they want from work. Rewarding them will reward the business.

To beat confirmation bias, it’s vital for brands to face reality when measuring the success of their campaigns and gauging customer brand perception.

As a marketer, it can be easy to fall victim to simply measuring customer behavioural data (like click-through rates, ad engagement, unsubscribes, etc.). However, the best marketing teams lean on an outside-in perspective to improve customer experiences and create a better brand reputation.

Additionally, marketing teams would be wise to connect with potential customers who did not convert. They will be most able to point out the pain points in a marketing campaign that are dissuading buyers. It’s just as important to ask consumers why they didn’t interact with a brand as it is to ask why they do.

Obtaining these insights allows marketers to gauge specifics into how their competitors are beating them out, and conversely, how they can improve their product and boost customer retention.

At the end of the day, customers want to know that their feedback is valued and has the power to drive change. Companies that choose to neglect customer feedback are prime examples of the dangers of confirmation bias.

It doesn’t matter how marketing teams or their company define success, it’s up to the customer.

For example, in industries like video tech and security, where the community is extremely tight knit, marketing teams must have a deep understanding of their audience’s business needs to have any chance of selling to them. Brands that understand consumer perception and needs, will be able to personalize messages to their target audience and create a more positive customer experience. By gauging and adapting to direct feedback, marketing teams can avoid the dangers of confirmation bias, and make wholesale changes that will turn customers into brand champions.

Commenting on one country does not prevent me from commenting on another; the two are not mutually exclusive.

Also, there’s the accusation of bias. When Shipman says that his reporting is wholly impartial because he only goes on information he gets from government sources and is not subject to any pressure from his editor to weight his copy, I understand that is how he works.

This false dichotomy between supposedly objective reporting and analysis is intellectually problematic at best: conflating analysis and bias is, in fact, dangerous – especially in times like these, where, to get anywhere near the truth, journalists in Britain have to hack their way through the thicket of lies and obfuscations emanating from the government itself.

by criticising the government as a correspondent for a public-service broadcaster (ARD in Germany), I had somehow failed to maintain the necessary “impartiality”.

Now, of course, this kind of approach is easier to apply in a podcast than in traditional media work, but what we can take from it is that when you are dealing with an intrinsically dishonest government, the mere reporting of facts is nowhere near adequate anymore. Most journalists have been trained to see themselves as coming from nowhere, but to cover a populist leader and system, they have to go a step further: positioning themselves clearly and critically outside of the system, and reflect on the methods of the populist rather than simply repeating his lines.

Ambiguities are often reconciled with other observed data, such as that we know by other means that the planet is too small to cause the scale of distortion seen.

“The two previous theories of degeneracy deal with cases where the background star appears to pass close to the foreground star or the foreground planet. The AI algorithm showed us hundreds of examples from not only these two cases, but also situations where the star doesn’t pass close to either the star or planet and cannot be explained by either previous theory,” said Zhang in a Berkeley news release.

But without the systematic and confident calculations of the AI, it’s likely the simplified, less correct theory would have persisted for many more years.

As a result — and after some convincing, since a grad student questioning established doctrine is tolerated but perhaps not encouraged — they ended up proposing a new, “unified” theory of how degeneracy in these observations can be explained, of which the two known theories were simply the most common cases.

“People were seeing these microlensing events, which actually were exhibiting this new degeneracy but just didn’t realize it. It was really just the machine learning looking at thousands of events where it became impossible to miss,” said Scott Gaudi

But Zhang seemed convinced that the AI had clocked something that human observers had systematically overlooked.

Just as people learned to trust calculators and later computers, we are learning to trust some AI models to output an interesting truth clear of preconceptions and assumptions — that is, if we haven’t just coded our own preconceptions and assumptions into them.

"From the very beginning, the goal of bringing this case was to reveal the truth, regardless of the outcome. Speaking the truth was something that I owed to my children and to all those who have remained steadfast in their support of me," he said. "I feel at peace knowing I have finally accomplished that."

"The disappointment I feel today is beyond words. I'm heartbroken that the mountain of evidence still was not enough to stand up to the disproportionate power, influence, and sway of my ex-husband," Heard said.

In her testimony, Heard said that Depp was verbally and physically abusive during their relationship. She also accused Depp of sexual violence.

Depp claimed multiple times on the stand that he has never struck a woman, denied Heard's allegation of sexual battery and called himself a victim of domestic abuse by Heard, which she denies.

Heard had notably fewer vocal supporters than Depp in the entertainment business and in and around the courthouse.

“There are certain things that increase perception of risks,” Dr. Sell said. “One of these is risks to future generations. So rumors related to pregnancy are particularly gripping.

“We know pregnant individuals are at an increased risk when it comes to Covid-19, but they absolutely should not and do not have to die from it,” said Dr. Christopher Zahn

60 percent believed that pregnant women should not get the vaccine, or were unsure if this was true;

One reason misinformation about the vaccines and pregnancy may have gained so much traction, experts say, is that the earliest clinical trials of the coronavirus vaccines excluded pregnant women. The lack of trial data led the C.D.C. and World Health Organization to initially give different recommendations to pregnant women, though neither explicitly forbade, nor encouraged, immunizing pregnant women. Other health organizations chose to wait for more safety data from later trials before making an official recommendation for pregnant women to get vaccinated.

“At the root of this problem is trust, or really, it’s a lack of trust,” Dr. Sell said.

The devices have become part of many students’ daily lives, despite various attempts over the years by state legislatures and cities to keep them out of classrooms.

Despite any emotional benefits for adults or educational use for children, screen-time and security experts don’t recommend taking smartphones to class, at least not without some ground rules and guidance on how to use them in a worst-case scenario.

A phone can make unwanted noises, and in a silent lockdown, even a vibration could be too loud. Depending on their age, kids might also be tempted to post about an ongoing incident to social media, which Trump said could both inspire other potential gunmen seeking fame or reveal details about their location. Even the ability to call 911 isn’t a good reason, because an entire school full of people calling at once could overload a switchboard.

She said it’s a distraction, and she worries it could replace in-person social interactions and knows she can’t have oversight over many conversations or posts that might happen via smartphone.

She’s also worried about misinformation that her daughter could see or read.

“Phones are not going to stop school shootings. Gun control might,” Twenge said.

You likely have memories associated with some of these shootings. What you were doing when you heard. Who you were with. How it affected you. When the headlines break, I often hear from friends, family, and colleagues: “I’m so sorry you have to relive this again.” The truth is, we are all reliving it again on some level. The steady cadence of shock, grief and pain is our collective story.

So now that the “thoughts and prayers” have been shared, what can we do together? 

Politicians love to tell us not to “politicize these tragedies” following mass shootings.

Would you care if an earlier tragedy was politicized if it meant getting your son or daughter back? Of course not. Grief doesn’t have a political affiliation. 

Then, change the culture. It’s impossible to ignore the role white supremacy, misogyny and extremism plays in so many mass gun violence events. In many mass shootings, the shooter has exhibited dangerous warning signs before the shooting.

Because it’s about the guns. The United States has roughly 5 percent of the world’s population and over 30 percent of the world’s mass shootings.

And while politicians love to act like this is an impossibly polarizing issue, perhaps we’re not as divided as we think. The majority of Americans actually believe Congress should pass more extensive gun legislation. According to a 2015 Public Policy Polling survey, 83 percent of gun owners support expanded background checks.

A new generation has grown up since Columbine; 310,000 more students in the U.S. have experienced gun violence since that day in 1999 when I escaped with my life.

The state law, referred to as HB 20, makes it illegal for large social networks like Facebook and Twitter to "block, ban, remove, de-platform, demonetize, de-boost, restrict, deny equal access or visibility to, or otherwise discriminate against expression."

HB 20 does carve out exemptions, including those that allow social networks to remove content that "directly incites criminal activity or consists of specific threats of violence targeted against a person or group" based on certain characteristics, or that "is unlawful expression."

We need to fix social networks by removing toxic content. This month's appeals court ruling does the exact opposite and could even deal a fatal blow to social media as we know it. The only thing worse than not fixing the social platforms we have now would be to see them be subject to a constant slew of lawsuits or devolve into platforms that become bastions of hate speech and misinformation. Let's hope Congress doesn't let us down.

But Depp-Heard wasn’t a criminal trial; it was a civil action intended to measure the reputational harm each one claimed the other had done. Which means that it rested less on facts than on sympathies.

He isn’t a better actor than Heard, but her conduct on the stand was more harshly criticized in no small part because he’s a more familiar performer, a bigger star who has dwelled for much longer in the glow of public approbation.

Now, numerous advertising executives say they’re willing to move their money elsewhere, especially if Mr. Musk eliminates the safeguards that allowed Twitter to remove racist rants and conspiracy theories.

“At the end of the day, it’s not the brands who need to be concerned, because they’ll just spend their budgets elsewhere — it’s Twitter that needs to be concerned,” said David Jones

On Wednesday night, at Twitter’s annual NewFronts presentation for advertisers at Pier 17 in New York, company representatives stressed Twitter’s value for marketers: as a top destination for people to gather and discuss major cultural moments like sporting events or the Met Gala, increasingly through video posts.

Twitter differs from Facebook, whose millions of small and midsize advertisers generate the bulk of the company’s revenue and depend on its enormous size and targeting abilities to reach customers. Twitter’s clientele is heavily weighted with large, mainstream companies, which tend to be wary of their ads appearing alongside problematic content.

Twitter earns the vast majority of its ad revenue from brand awareness campaigns, whose effectiveness is much harder to evaluate than ads that target users based on their interests or that push for a direct response, such as clicking through to a website.

Twitter’s reach is also narrower than many rivals, with 229 million users who see ads, compared with 830 million users on LinkedIn and 1.96 billion daily users on Facebook.

“Even the likes of LinkedIn have eclipsed the ability for us to target consumers beyond what Twitter is providing,” he said. “We’re going to go where the results are, and with a lot of our clients, we haven’t seen the performance on Twitter from an ad perspective that we have with other platforms.”

“Twitter’s done a better job than many platforms at building trust with advertisers — they’ve been more progressive, more responsive and more humble about initiating ways to learn,” said Mark Read

On Twitter, he has criticized ads as “manipulating public opinion” and discussed his refusal to “pay famous people to fake endorse.”

“There’s a fork in the road, where Path A leads to an unfiltered place with the worst of human behavior and no brands want to go anywhere near it,” said Mr. Jones of Brandtech. “And Path B has one of the world’s genius entrepreneurs, who knows a lot about running companies, unleashing a wave of innovation that has people looking back in a few years and saying, ‘Remember when everyone was worried about Musk coming in?’”

Quantum teleportation — what he called “spooky action at a distance” — can transfer information between locations without actually moving the physical matter that holds it.

This technology could profoundly change the way data travels from place to place. It draws on more than a century of research involving quantum mechanics, a field of physics that governs the subatomic realm and behaves unlike anything we experience in our everyday lives. Quantum teleportation not only moves data between quantum computers, but it also does so in such a way that no one can intercept it.

These entangled systems could be electrons, particles of light or other objects. In the Netherlands, Dr. Hanson and his team used what is called a nitrogen vacancy center — a tiny empty space in a synthetic diamond in which electrons can be trapped.

Traditional computers perform calculations by processing “bits” of information, with each bit holding either a 1 or a 0. By harnessing the strange behavior of quantum mechanics, a quantum bit, or qubit, can store a combination of 1 and 0 — a little like how a spinning coin holds the tantalizing possibility that it will turn up either heads or tails when it finally falls flat on the table.

Researchers believe these devices could one day speed the creation of new medicines, power advances in artificial intelligence and summarily crack the encryption that protects computers vital to national security. Across the globe, governments, academic labs, start-ups and tech giants are spending billions of dollars exploring the technology.

Although it cannot move objects from place to place, it can move information by taking advantage of a quantum property called “entanglement”: A change in the state of one quantum system instantaneously affects the state of another, distant one.

“It does not work that way today. Google knows what you are running on its servers.”

The information also cannot be intercepted. A future quantum internet, powered by quantum teleportation, could provide a new kind of encryption that is theoretically unbreakable.