A Million First Dates - Dan Slater - The Atlantic - 0 views
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. In his 2004 book, The Paradox of Choice, the psychologist Barry Schwartz indicts a society that “sanctifies freedom of choice so profoundly that the benefits of infinite options seem self-evident.” On the contrary, he argues, “a large array of options may diminish the attractiveness of what people actually choose, the reason being that thinking about the attractions of some of the unchosen options detracts from the pleasure derived from the chosen one.”
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Psychologists who study relationships say that three ingredients generally determine the strength of commitment: overall satisfaction with the relationship; the investment one has put into it (time and effort, shared experiences and emotions, etc.); and the quality of perceived alternatives. Two of the three—satisfaction and quality of alternatives—could be directly affected by the larger mating pool that the Internet offers.
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as the range of options grows larger, mate-seekers are liable to become “cognitively overwhelmed,” and deal with the overload by adopting lazy comparison strategies and examining fewer cues. As a result, they are more likely to make careless decisions than they would be if they had fewer options,
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