Responded Humane Farming Association founder Brad Miller, “It is simply delusional to think that getting humane organizations into the
business of promoting meat from heritage breed chickens will result in even the slightest reduction of animal suffering. The ASPCA decision to fund
the commercial production of chickens for meat raises a number of troubling issues,” Miller continued. “Beyond the obvious ethical
issues from the animals’ standpoint, there is also the matter of using charitable dollars to further the commercial interests of a privately
owned, profit-driven poultry company. This is just the latest,” Miller charged, “in a growing trend on the part of several major animal
organizations to, in effect, merge with the livestock industry.” Miller noted that Farm Forward has previously promoted a variety of federal
and state legislation that HFA regarded as more likely to entrench the status quo in animal agriculture than to bring about meaningful change.