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1) Blogs know no boundaries. We're a geographically dispersed company...many employees in San Francisco and many more in Sydney. My team doesn't sit within 10 feet of me or on the same floor for that matter.

3) Blog posts are discoverable by all. If my idea is trapped in an email, it's limited to reaching only the people I send it to. By blogging I can reach anyone in the company. 4) Blog posts are infinite. With a blog, my idea is forever searchable on our internal wiki. So even if my idea is ahead of it's time, someone still might pick it up and find it useful months or years from now.

That's why we're proud to announce today that we've given away just over 3,600 open source and community licenses. That's over 2,000 community licenses and over 1,600 open-source licenses. And the open-source projects using our software are a veritable list of who's who in open source:

They were also named by Ernst & Young as the 2006 Australian Entrepreneurs of the Year, and have started the Atlassian Foundation, an initiative to work with employees to improve society and the environment.