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Tom Litchfield

Orlando Gowalla Partner On First Of Its Kind Destination Social - 0 views

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    Location based advertising are not always about proximity. They can also take users away from where they are at currently and influence them to travel to new places.
Tom Litchfield

5 Social Media Trends to Watch for This Summer - 0 views

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    Things are changing so rapidly that the way we think of social media could be vastly different in the very near future. In the next three years alone spending on social media marketing will skyrocket in the B2B space from $11 million in 2009 to $54 million by 2014, according to a Forrester Research study. With new tools like Gowalla and Shopkick shaping how brands and consumers interact, marketers are recognizing how positioning themselves as industry thought leaders can help generate quality leads.
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