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Reporter shocked by article comments write tribute to hit-and-run victim. DSN Blog Management Rule #1: Only approve comments that add VALUE to the discussion!

Facebook has been making an effort to attract journalists through its subscribe feature. Apparently it has had some considerable degree of success. Those using the tool have reportedly seen an average increase of 320% since it was launched in November. Naysayers suggest this increase is more to do with quantity than quality and Twitter remains a better tool for journalists. Elsewhere, funnily enough, teenagers seem to be saying something fairly similar. Conversation is better on Twitter. The Next Web describes how some journalists are complaining that they are collecting thousands of followers through their Facebook "Subscribe" buttons who appear to have no interest in their work. These new subscribers, they say, leave comments that are irrelevant, "spammy" or even obscene.

This quote sums up one of the hidden values of social integration on the web: "Twitter's value to consumers is due to the relevance of the tweet stream - we rely on our friends and contacts to curate interesting and relevant content to us, in real-time. Media and entertainment sites can replicate this experience by incorporating social content. For example, The Huffington Post curates relevant site content based upon the articles that a user's friends read or comment on, and Yelp streams business reviews, profile updates and other user-generated content to members from their friends on Facebook."