Traditional Media Dominates The Twitter News Agenda: Study | Epicenter | Wire... - 0 views
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christian briggs on 15 Feb 11A new analysis by HP finds that old media has a decidedly greater impact on what becomes a trending topic on Twitter, a ranking which identifies what is "immediately popular." Rather than being driven by personality or frequency, the study found that "(t)he main determinant of whether an item trends - much more than who tweets about it or how often - was the specific subject of the tweet."