Group items tagged

When it comes to website analytics tools, many marketers immediately think of Google Analytics-and only Google Analytics. While GA is a robust analytics platform, it's not the only analytics platform on the market, and there are many other tools that complement and expand what GA can do. Find out more information on eCommerce analytics tools. Visit: https://bit.ly/2JI72pU

Ecommerce tracking allows you to measure the number of transactions and revenue that your website generates. On a typical ecommerce site, once a user clicks the "purchase" button in the browser, the user's purchase information is sent to the web server, which carries out the transaction. If successful, the server redirects the user to a "Thank You" or receipt page with transaction details and a receipt of the purchase. You can use the analytics.js library to send the ecommerce data from the "Thank You" page to Google Analytics. Find out the Ecommerce Tracking Tools Visit: https://bit.ly/2XVRxE9

The growing demand and importance of data analytics in the market have generated many openings worldwide. It becomes slightly tough to shortlist the top data analytics tools as the open source tools are more popular, user-friendly and performance oriented than the paid version. There are many open source tools which doesn't require much/any coding and manages to deliver better results than paid versions e.g. - R programming in data mining and Tableau public, Python in data visualization. Here are some data analytics tools, both open source and paid version, based on their popularity, learning and performance. Find Popular Analytics Tools for eCommerce store. Visit: https://bit.ly/2Y6tOkQ

Data analytics tools are, to be sure, in great demand. A May 2017 story in The Economist declared that data is now more valuable than oil. While it can't run your car, data nonetheless is a key commodity that many of the world's biggest businesses run on and is the life blood of many corporations. In treating data as an asset, that means the tools to perform data analytics are just as vital to the business, because without analytics you have no context, no knowledge. You just have data, which, like raw petroleum, is useless unless it is refined. The big data and analytics market is expected to jump from $122 billion in 2015 to $187 billion in 2019, according to IDC. There are players big and small in this market that automatically collect, clean, and analyze data. Others deliver information and if they are really good, predictions. Predictive analytics are the riskiest of analytical arts but potentially the most rewarding. That's why they are the hardest to do. Find out the Ecommerce Analytics Tools For your new Ecommerce Business Visit: https://bit.ly/2XDXlxO

At its core, effective brand marketing is all about analytics. Regardless of the strategies and platforms that you choose, it is essential for marketers to discover what works, what doesn't, and what has a scope of improvement. Using analytics is the best way to learn how to maximize results. Which is why about 52% of companies adopted this strategy by 2017. With your website being the center of all of your marketing efforts, analyzing its overall performance is even more important. There are a plethora of web analytics tools to help you understand your website traffic, page views, clicks, keywords that attract traffic, and more. You can use these valuable insights to optimize your site for an improved user experience and greater conversions. Find out Amazing Web Analytics Tools That Can Help Your Ecommerce Store. Visit: https://bit.ly/2G56tWn