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Social media is driven by another buzzword: "user-generated content" or content that is contributed by participants rather than editors.

I'm going to share my research in three acts: 1) How did social media - and social network sites in particular - gain traction in the US? And how should we think about network effects? 2) What are some core differences between how teens leverage social media and how adults engage with these same tools? 3) How is social media reconfiguring social infrastructure and where is all of this going?

Facebook was narrated as the "safe" alternative and, in the 2006-2007 school year, a split amongst American teens occurred. Those college-bound kids from wealthier or upwardly mobile backgrounds flocked to Facebook while teens from urban or less economically privileged backgrounds rejected the transition and opted to stay with MySpace while simultaneously rejecting the fears brought on by American media. Many kids were caught in the middle and opted to use both, but the division that occurred resembles the same "jocks and burnouts" narrative that shaped American schools in the 1980s.

I’ve been using FriendFeed for awhile and if you subscribe to my feed you’ll see just about everything that I do online. My feed includes all the articles I bookmark with delicious. When I write a new blog post it automatically shares it on my feed. Every time I tweet on Twitter and when I update my status on Facebook, they’re included here. When I add a video to my favorites on YouTube it is shared here as well. Currently there are 58 different sites that you can link to your FriendFeed, so it’s like the one stop shopping place for everything online!

FriendFeed also has a search function where someone without even registering on the site, can easily search all FriendFeed updates.

Facebook has been in the news quite a bit this week which they started off with the announcement that they have acquired the social-identity aggregator, FriendFeed.