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In the review of 360 newspapers, Ball State journalism professors Lori Demo and Mary Spillman along with Larry Dailey, a journalism professor at the University of Nevada, Reno, found that 42 percent of newspapers had blogs with political content but discovered commitment to blogging widely varied.
Eighty percent of bloggers posted no responses to readers' comments.
Facing declines in circulation, daily newspapers recently started offering blogs in hopes of emulating the success many citizen-produced blogs had in capturing a new audience.
Nielsen/NetRatings reports that unique visitors to the largest Internet newspaper blog sites rose from 1.2 million in December 2005 to 3.8 million in December 2006.