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sarah omens

CIM - 0 views

  • Careers at CIM Isn't it time you started loving your job? CIM is the largest third party sales and marketing agency in Canada and is a long standing Platinum member of Canada's 50 Best Managed Companies; is recognized as one of Canada's Best Workplaces for the third consecutive year and has won numerous Marketing Awards through LAUNCH! CIM recognizes the success of our business starts with the talent that we hire; whether it be for sales management, marketing, or our sales and promotions field teams that we hand select to best represent our tier one clients' brands, CIM is dedicated to building long lasting careers and best-practice management tactics.Start loving a new job today with CIM! Field Sales Join our dynamic team of sales, merchandising, and product education professionals who ensure that our client's brands are successful at retail. We offer best in class training, the opportunity to represent tier-one brands, flexible schedules and the ability to work independently while benefiting from being part of a winning team. From short-term merchandising opportunities to full-time territory management roles, CIM has opportunities that can work around your busy lifestyle.> SEARCH FIELD SALES POSITONS NOW Field Promotions (LAUNCH!) Do your friends and family say that you've got the energy and passion for life that that is truly CONTAGIOUS? If so, we want to pay you for it! Work as a Promotions Representative with LAUNCH! and we'll give you valuable marketing experience that works around your schedule. Channel your enthusiasm through some of Canada's most respected brands, and give consumers a real brand connection.> SEARCH FIELD PROMOTIONS POSITONS NOW CIM & LAUNCH! Corporate If management of a sales force is more in tune with your career goals; if you love servicing clients as a strategic sales or marketing expert; if you have a knack for IT or talent recruitment; or if you have a creative flair in the world of promotional, experiential and shopper marketing, then CIM & LAUNCH! corporate opportunities may be what you are looking for!> SEARCH CIM & LAUNCH! CORP POSITIONS NOW
    • sarah omens
       
      i like how the give little details about all the available job position and also with video for people like me who dont enjoy random readings as much
Kristina Moller

SMART SET - Collection - TOPS - 2 views

  • APPAREL TOPS View all CARDIGANS SHAWLS SWEATERS BASICS BLOUSES FASHION TOPS T-SHIRTS TANKS & CAMIS BASICS BLAZERS & JACKETS DRESSES
    • Kristina Moller
       
      The background is most likely white to make the clothing stand out more against the background
    • Kristina Moller
       
      The picture labeled "Tops" at the top of the page- this picture uses attractive females who look happy and look like they're having fun. What the company is trying to say is that if you buy these clothes, you will look and feel like these women as well.
  • ...7 more annotations...
  • APPAREL TOPS View all CARDIGANS SHAWLS SWEATERS BASICS BLOUSES FASHION TOPS T-SHIRTS TANKS & CAMIS BASICS BLAZERS & JACKETS DRESSES BOTTOMS View all BERMUDAS AND SHORTS CAPRIS PANTS SKIRTS DENIM DENIM SHOP SPECIAL SIZES TIGHTS, LEGGINGS AND SOCKS ACTIVEWEAR SMART DEALS SALE
    • Kristina Moller
       
      The Apparel is listed in a clear and easy to access way to make it simple for customers to skip around and look at each different clothing department. If it were difficult to do so, customers would get frustrated and give up.
  • SALE
    • Kristina Moller
       
      The word SALE is in large pink capital letters to draw peoples attention to it immediately. People see sale and they think "save money, spend money"
    • Kristina Moller
       
      Smart Set encourages you to "like" them on Facebook. This is so they can be always popping up on your news feed and therefore have more advertising
  • Sign up for updates
    • Kristina Moller
       
      "Sign Up for Updates" at the bottom of the page. If they get your email they can be constantly emailing you about their sales and new products and again, have more free advertising.
  • CHUNKY KNIT SWEATER $48.00 $14.99
    • Kristina Moller
       
      "Cunky Knit Sweater"- I would never buy this sweater online just because of the name its under. To me, that says this sweater will make you look heavy set.
jessica fennell

HomeSense Gift Ideas - Store Events - Gift Cards Discounts Sales - 0 views

  • incredible savings from HomeSens
    • jessica fennell
       
      (Ethos) Persuadeing the consumer that they will save money if they shop at Homsense
  • n't miss this exciting opportunity to find the very best in kids' bedroom furnishings and décor – all at up to 60% less
    • jessica fennell
       
      Logos: Convicing the reader that they have the "very best" at low prices
  •  
    Visit a store near you for in store events and sales. HomeSense has a fine selection of Bed & Bath, Home Décor, Gourmet Food, Kids Toys, and Pet products a great prices. Find a HomeSense store near you. Many of our stores offer expanded store departments offering a variety of great gift ideas.
Ralph I

How to raise $20,000 in a single night - The Globe and Mail - 0 views

  • How to raise $20,000 in a single night
    • Ralph I
       
      Title
  • “Next time, let’s just do a bake sale.”
    • Ralph I
       
      Narration
  • They both scurried to their purses: “I’ll take one!” I was elated. Here you go – ticket 001 and ticket 002. I texted the others. Guess what? Only 498 to go!
    • Ralph I
       
      Effect
  • ...9 more annotations...
  • “Let’s see what silent-auction items I can get donated,”
  • One day at the end of June I came into work with my head hung low. I had all 25 of my allotted tickets tucked into a pocket of my wallet. My co-workers asked, “Jen, how are your fundraiser ticket sales going?”
    • Ralph I
       
      Cause
  • With a tear almost rolling down my cheek, I replied, “We haven’t sold any.”
  • Who wouldn’t want to help this cause?
    • Ralph I
       
      Pathos - Appealing to the emotional side of the potential participants. this also adds to the validation of the story
  • I couldn’t wait to get back to my “normal” life
  • “I would have had you over for dinner but my apartment looks like a liquor store at the moment.”
  • “We couldn’t sleep either.”
  • “So, how was the party?”
  • “Let’s get some sleep and revisit that idea in six months,” I said. Deal.
  •  
    The green highlighting demonstrates the narrative strategy to involve the reader.
  •  
    Rhetorical Analysis
sarah omens

CIM - 1 views

  • CIM and eOne partner to serve the rest of Canada!    |    CIM is One of Canada’s Best Workplaces    |    CIM wins 50 Best Managed Companies for 10th Consecu
    • sarah omens
       
      as you can see there is lots of movement and also lots of information. i like the way its moving slowly giving you enough time to read the information and at the same time not making it seem boring,.
  • WHO WE ARE LAST 3 FEET™ OUR HISTORY OUR CULTURE AWARDS WHAT WE DO SALES &MERCH EDUCATION BLITZ LAUNCH! CIMPHARMA THE TEAM EXECUTIVE OUR TEAM OUR CLIENTS NEWS CONTACT
  • WHO WE ARE LAST 3 FEET™ OUR HISTORY OUR CULTURE AWARDS WHAT WE DO SALES & MERCH EDUCATION BLITZ LAUNCH! CIMPHARMA THE TEAM EXECUTIVE OUR TEAM OUR CLIENTS NEWS CONTACT
  • ...1 more annotation...
  • Do you have whatwe arelooking for? > GREAT CAREERS HERE Lea dership at CIM Talking Shop: CIM partners Mike Smith, Shaun M cKenna and Wilf Goodman about retail today. > MEET THE REST OF THE TEAM
eliza ediger

The Morgan Horse - 2 views

  • Beginning in 1789 from a single stallion, Justin Morgan, today’s Morgan continues to carry the features of its founding sire.
    • eliza ediger
       
      the first paragraph of this site tells a little about the Morgan horse. It also discribes the horse, making it sound like a well built horse, that can be used for any riding type. Finally they end the first paragraph, telling us that once you have one Morgan you would most likely like another.
    • eliza ediger
       
      This paragraph appeals to character, since the first morgan horse was so willing and strong the Morgan today should carry some of the originals personality.
  • A short broad head, small sharp ears, a long laid-back shoulder, deep body and straight, clean-boned legs, make the Morgan the choice of both casual rider and the earnest professional. Once you have owned one Morgan, you will want another.
    • eliza ediger
       
      Black and white picture, show the old roots of the Morgan horse breed, this lets you feel comfortable if someone wants to learn more or thinks of buying a Morgan horse.
  • ...8 more annotations...
  • Agility, athletic ability and stamina, make the Morgan and ideal working horse - whether it is used for stock horse events, competitive trail riding, or jumping. The in-bred ground-covering trot make the Morgan the first choice as a driving horse, for pleasure or show.
    • eliza ediger
       
      What types of riding the morgan horse is used for and is good at is described in short paragraph, showing how much the horses can do and how useful this horse can be.
  • The Morgan Horse     Athletic, Agile and Active For Sport, Pleasure and Show Alert, Intelligent and Kind
    • eliza ediger
       
      This website has a kind of slogan for the morgan horse, this would apeal to emotion.
    • eliza ediger
       
      The website colours are shades of green and white. The white is useful for contrast between the words and pictures making the words easy to read and pictures standout. Altrough the green looks good on the title banner and menu bar, the green colour around the page seems not to go good with the website.
    • eliza ediger
       
      The title banner has show pictures of morgan horses and some morgans relaxing. This banner's green shade is relaxing and comforting, it makes the Alberta Morgan Horse Club seem like it will be a comfortable environment to learn about the activities of the Morgan horse.
  • And did someone mention Verstatile?
  • The finest and oldest of North America’s light horse breeds     The Horse with a Future     Elegant, Willing and Versatile
    • eliza ediger
       
      Appeals to pathos, by saying that his horse has a future and has had a historicla past.
  • Sales of Alberta-bred Morgan horses throughout Canada and the United States attest to the high quality of stock produced
    • eliza ediger
       
      This appeals to logic beacause if some one is buying a morgan horse to breed or show, they would want a "well-bred" horse. And this site is saying that the horses bred in Alberta are sold in Canada and the United States. So if you want a horses they say you could get a good one from Alberta.
    • eliza ediger
       
      All the pictures of the morgan horse doing different disciplines, shows and pleasure riding shows how the horse is verstatile. These pictures appeal to emotion because the rider who gets a morgan could use them for anything. And logic because they may want a hore that is willing to do whatever discipline they want to pursue.
Mandy Atwal

Northern Trailer :: trailers for sale, prefab buildings, portable office, site accommod... - 0 views

  • Northern Trailer's experience, efficiency, size and history of solid performance are significant competitive advantages. There are few businesses in Western Canada who have the expertise and in-house capability to provide the full suite of services required for large-scale accommodation projects. Northern Trailer is able to fully manufacture, supply, install, and operate a facility of limitless size without needing to sub-contract. This diversity of our operations makes us a one-stop shop for our clients. It also gives us a strong ability to control costs and provide quality assurance on our transportation, installation, and operations. We are able to handle any concerns in-house, without the involvement of third parties.
    • Mandy Atwal
       
      Ethos: The company provides credibility with their experience, efficiency, size, and history of performance.
    • Mandy Atwal
       
      The colors blue and yellow are used because blue is seen as being dependable and committed and yellow is seen as bringing happiness and enlightenment. These colors could represent what this company is all about.
    • Mandy Atwal
       
      This image is a picture of the horizon which has to do with the name of the company, "Northern Trailer a Horizon North Business". The picture shows the black line at which the surface above the water meets with the sun.
Mandy Atwal

Northern Trailer :: Northern Trailer: Executive Team - 0 views

  • Mark Brown, President Founder of Northern Trailer in 1981 30 years with Northern Trailer in the role of President 34 years in the modular building industry Ensures all production and operational aspects of the company are conducted efficiently and in accordance with the Company’s Quality Management System Oversee the management group and provide leadership and strategic direction to achieve the corporation’s goals Provides direction for all sales activities within the group
    • Mandy Atwal
       
      Logos: Facts and experience of the President of the company. Also gives detailed information about the other partners and their jobs in the business. Ethos: Credibile information about the team of this business and what their roles are
Cassaundra Rowe

Personal Characteristics & Skills of a Probation Officer | eHow.com - 2 views

    • Cassaundra Rowe
       
      The toolbar makes it easy to navigate the website
    • Cassaundra Rowe
       
      The search box will make looking up certian keywords easier for any user
  • References Bureau of Labor Statistics: Probation Officers and Correctional Treatment Specialists
    • Cassaundra Rowe
       
      Allows for users to look at referances
  • ...17 more annotations...
    • Cassaundra Rowe
       
      The list of Characteristics and Skills allows it to be read easily.
  • Top 5 To Try How to Become a Probation Officer in Canada Juvenile Probation Officer Qualifications The Training Required for a Probation Officer in Pennsylvania Definition of a Juvenile Probation Officer Probation Officer Rights
    • Cassaundra Rowe
       
      Top 5 links related to the subject helps to further the research aspect.
  • Related Articles & Videos How to Become a Probation Officer in Canada Juvenile Probation Officer Qualifications The Training Required for a Probation Officer in Pennsylvania Definition of a Juvenile Probation Officer Probation Officer Rights (play this video) How to Become a Probation Officer (play this video) Estate Planning & Probate (play this video) How to Get Out of Financial Aid Academic Probation (play this video) The Probate Process Explained (play this video) How to Become a Probate Attorney More
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    • Cassaundra Rowe
       
      This clutters the web page. It is too close to the body of text.
    • Cassaundra Rowe
       
      The colour scheme is easy on the eyes. It is a nice contrast.
  • print email favorite share
  • print email favorite share
    • Cassaundra Rowe
       
      I don't like the flashing of this picture. It draws the attention away.
    • Cassaundra Rowe
       
      I do not like pictures on a web page that I am trying to read.
    • Cassaundra Rowe
       
      This one really does not communicate anything about Probation Officers.
    • Cassaundra Rowe
       
      I like how these are at the bottom of the page. Some websites have them on the side or on top.
    • Cassaundra Rowe
       
      I am refering to the other unrelated articles at the very bottom
  • Globe & Mail - Leadershipwww.theglobeandmail.com/Gets tips and advice from prominent figures on how to effectively lead.ADT ® - Official Sitewww.ADT.comEssentials Plus® Alarm System - Only $99 Installed!Secretary Trainingwww.icslearn.caLearn the skills you need to become an Administrative AssistantAsk A Lawyer Online NowLaw.JustAnswer.com12 Lawyers Are Online! Ask a Question, Get an Answer ASAP
    • Cassaundra Rowe
       
      I feel this should be put somewhere else not right below the text of the article. For a few moments I thought it was a part of it.
  • Law-Abiding
    • Cassaundra Rowe
       
      The large font of the characteristics allows the reader to know what the characteristics are, as they stand out.
    • Cassaundra Rowe
       
      The font on thsi website is a perfect reading font. The background also is perfect for this type of website.
  • be & Mail - Leadershipwww.theglobeandmail.com/Gets tips and advice from prominent figures on how to effectively lead.Ask A Lawyer Online NowLaw.JustAnswer.com12 Lawyers Are Online! Ask a Question, Get an Answer ASAPLeadership Classes Onlinewww.VillanovaU.com/CertificateLearn to Influence, Persuade and Be a More Responsive, Proactive LeaderSales Management TrainingTopLineLeadership.com/train-manager
    • Cassaundra Rowe
       
      This looks as if it is a part of the text.
  • Related Ads google_protectAndRun("ads_core.google_render_ad", google_handleError, google_render_ad); Leadership Skills Communication Skills Probation Officer Presentation Skills /ehow_radlinks_ads.html?term=Criminal%20Cour
    • Cassaundra Rowe
       
      This is another repeat of the Top 5 to try and the related articles.
    • Cassaundra Rowe
       
      I am unsure if th comment box is really needed. But I like how it is at the end. It might be a basic thing ont he website, however some articles don't really need it.
  • Read Next Article UserAction.add(function() { $.getScript("http://s7.addthis.com/js/250/addthis_widget.js#username=dmseo", function(){ addthis.init(); }); });
    • Cassaundra Rowe
       
      This is another navigation key that is helpful for users. It just needs to be moved closer to the actualy text.
    • Cassaundra Rowe
       
      I also find it nice that the next article is related to this topic
anonymous

Starbucks Coffee Company - 1 views

shared by anonymous on 01 Dec 10 - Cached
Kim Tuerlings

Exit Interview Surveys & Employee Retention Surveys Identify Ways to Decrease Employee ... - 1 views

  • The high costs of excessive voluntary employee turnover include: Costs for recruiting new replacement staff Costs for training and developing replacement staff Learning curve costs – While they are learning their new job, learning about your products and services, about your organization and other important information, it often takes many weeks or months for new employees to reach their potential performance The negative impact on customers while replacement employees are not yet hired and while new replacement staff are not yet fully trained and fully proficient The negative impact on customers and employees covering for staffing shortfalls due to attrition The negative impact on your organization’s “employer of choice” reputation due to high attrition
  • Communications effectiveness Support from and treatment by managers Recognition received from management Work environment Adequacy of tools and information needed to perform the job effectively Effectiveness of sales performance feedback and mentoring Satisfaction with compensation and benefits plans Satisfaction with career opportunities Clear understanding of job Job is what was promised when hired Clear expectations for job performance Availability/effectiveness of training and development Company culture Empowerment Receptivity of management to employees’ ideas Competitiveness of company’s products and services Satisfaction with the job and company Satisfaction with company direction Likelihood of staying with your organization for the foreseeable future (in surveys of current employees only) Willingness to recommend your company for employment
  •  
    "The high costs of excessive voluntary employee turnover include: Costs for recruiting new replacement staff Costs for training and developing replacement staff Learning curve costs - While they are learning their new job, learning about your products and services, about your organization and other important information, it often takes many weeks or months for new employees to reach their potential performance The negative impact on customers while replacement employees are not yet hired and while new replacement staff are not yet fully trained and fully proficient The negative impact on customers and employees covering for staffing shortfalls due to attrition The negative impact on your organization's "employer of choice" reputation due to high attrition"
Annie Wong

Apple: It's All About the Brand - 1 views

shared by Annie Wong on 08 Mar 11 - Cached
  • Ask marketers and advertising experts why Mac users are so loyal, and they all cite the same reason: Apple's brand.
    • Annie Wong
       
      This sentence describes what will be discussed in the article. It dips into the logical argumentation section of a rhetorical triangle.
    • Annie Wong
       
      This paragraph here is giving the audience facts, and statistics of why/how Apple has become such a successful brand
  • $11 billion in annual sales.
  • ...32 more annotations...
  • boosting
  • advertising budget
  • 15 million to $100 million
  • "It was the marketing company of the decade."
    • Annie Wong
       
      Ethical argumentation is present here. This quote is from John Sculley, he was the marketing exec of Pepsi (as mentioned above) and everybody knows how popular and well known Pepsi is, so he is seen as a reliable voice for marketing facts because of his success in the Pepsi company.
  • awarded
  • powerful brand
    • Annie Wong
       
      You can sway an audience into deeper consideration into the brand by describing it as a "powerful brand" (Ethos)
  • Apple "Brand of the Year"
  • overwhelming presence of Apple
    • Annie Wong
       
      As a reader, this statement shows that Apple is a brand which is very passionate about their products, and they want everyone to know just how great their products are. However, consumers could find the marketing of the brand to be overkill and too obnoxious, or feel as if its being shoved down their throats, which could be a negative and turn off, and cause them to invest in other brands.
  • comes through in everything they do."
    • Annie Wong
       
      Another logical point. It can be seen as a testimony. The success of the iMac and iPod rely solely on the brand. If it weren't for the brand, it very well might not be a popular/successful item.
  • "Without the brand
  • Apple would be dead
  • It's got nothing to do with products
  • branding is all that keeps them alive
  • intimate with its customers
  • is loved
  • branding has become as powerful as religion
    • Annie Wong
       
      Similie. Here they are trying to make people realize just how important branding is by comparing it to religion.
  • about imagination, design and innovation
    • Annie Wong
       
      Emotional aspect. At the end of the day, no matter what, there are loyal customers, who will support brand regardless. This is what makes people love the brand and its products
  • one of the reasons Apple has been rebranded
  • rejuvenate the brand
  • emotional brand
  • company projects a humanistic corporate culture and a strong corporate ethic, characterized by volunteerism, support of good causes or involvement in the community
    • Annie Wong
       
      Emotional - Shows Apple cares and wants to give back. Also shows that it's not just a flashy brand with cool gadgets, but the products also help better the lives of many..Positively sways audience because of the education aspect
  • Apple, on the other hand, comes across as profoundly humanist. Its founding ethos was power to the people through technology, and it remains committed to computers in education. "It's always about people,
    • Annie Wong
       
      Visually, products are colourful and many times, there are choices to suit personal preferences, this also makes the product easily identifiable. (ex. any brightly coloured, music player, even if not Apple, will probably be associated with Apple because they were they ones who first introduced it.)
  • products and advertising are clearly recognizable
  • Apple's design is people-driven
  • unique visual and verbal vocabulary, expressed in product design and advertising
  • products are designed around people
  • established a "heartfelt connection" with its customers.
  • Apple has always projected a human touch
  • pple used great leaders -- Cesar Chavez, Gandhi and the Dalai Lama -- to persuade people
  • Apple's famous "1984" Super Bowl ad
J.Randolph Radney

When Working From Home Doesn't Work - The Atlantic - 0 views

  • the research starts to make a little more sense if you ask what type of productivity we are talking about.
  • If it’s personal productivity—how many sales you close or customer complaints you handle—then the research, on balance, suggests that it’s probably better to let people work where and when they want.
  • But other types of work hinge on what might be called “collaborative efficiency”—the speed at which a group successfully solves a problem. And distance seems to drag collaborative efficiency down. Why? The short answer is that collaboration requires communication. And the communications technology offering the fastest, cheapest, and highest-bandwidth connection is—for the moment, anyway—still the office.
  • ...4 more annotations...
  • For jobs that mainly require interactions with clients (consultant, insurance salesman) or don’t require much interaction at all (columnist), the office has little to offer besides interruption.
  • The power of presence has no simple explanation. It might be a manifestation of the “mere-exposure effect”: We tend to gravitate toward what’s familiar; we like people whose faces we see, even just in passing. Or maybe it’s the specific geometry of such encounters. The cost of getting someone’s attention at the coffee machine is low—you know they’re available, because they’re getting coffee—and if, mid-conversation, you see that the other person has no idea what you’re talking about, you automatically adjust.
  • But IBM has clearly absorbed some of these lessons in planning its new workspaces, which many of its approximately 5,000 no-longer-remote workers will inhabit. “It used to be we’d create a shared understanding by sending documents back and forth. It takes forever. They could be hundreds of pages long,” says Rob Purdie, who trains fellow IBMers in Agile, an approach to software development that the company has adopted and is applying to other business functions, like marketing. “Now we ask: ‘How do we use our physical space to get on and stay on the same page?’ ”
  • The answer, of course, depends on the nature of the project at hand. But it usually involves a central table, a team of no more than nine people, an outer rim of whiteboards, and an insistence on lightweight forms of communication. If something must be written down, a Post‑it Note is ideal. It can be stuck on a whiteboard and arranged to form a “BVC”—big, visual chart—that lets everyone see the team’s present situation, much like the 727’s instrument panels. Communication is both minimized and maximized.
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