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On-demand Services Business Models: Video, Games & Over-the-Top – 2011 edition

cable subscriber will spend more in VoD than an IPTV subscriber

VoD will generate $330 million a year (in the UK) in ‘direct revenue’ by 2013 (source: PaidContent:UK quoting Claire Ender

tudy forecasts that in 2016, North America will continue to lead the market with 33.1% share of world VOD revenues, followed by Western Europe with 30.5% share, and Asia Pacific with 25.7% share. The five largest country markets, in terms of VOD revenues in 2016, consist of the US, Japan, Canada, the UK, and South Korea, with the US accounting for over a quarter of the market.