How JFK Fathered The Modern Presidential Campaign : NPR - 0 views
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"In 1960, when he ran for the presidency, first of all, if he won, he was going to be the youngest man ever elected to the White House," Dallek says. "Secondly, he was going to be the first Catholic, so there was something fresh and new, and this is what he spun out in the campaign. He called his potential administration the 'new frontier,' and he said the torch was being passed to a new generation."
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Anne Hulthen on 09 May 14Novelty. The media loves an underdog and Kennedy used this to his advantage. His Youth and "Catholicism" also played in to the imaginations of Americans. Did they want to see themselves as different and unique, American culture as accepting and permissive? Did this reflect American values or is it merely the novelty?
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energetic
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Energy!! This is a big part of the 1960s culture. We were just beginning to enter the age of idealization of American culture. Specifically ambition, intelligence, culture, worldliness and glamour that defined the American dreams of the 1960s. This was a lot different than the 50s which favored conformity and the status quo rather than striving to achieve greatness. Kennedy represented the youthful energy that flowed through the air during the 60s.
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But when you toss in the rise of television and the way Kennedy harnessed the new medium's power
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