Group items tagged

"What consumers want from brands in social media is a topic that has been widely written about already, and is fairly well understood by marketers. Research from advertising agency DDB Paris found that amongst the top reasons for Liking a brand were: "to take advantage of promotional benefits"," to be informed of new products offered by the brand"," to access exclusive information" and "to give my opinion about the brand". Four very clear reasons to bother, which could easily be affixed or suffixed onto any "Find us on Facebook" message for greater impact."

I use both a Facebook group and a LinkedIn group as community engagement tools. I like them both, but for very different reasons, and what I really wish I could do was combine my favorite features of each and get the best of both worlds.

Blogging, social networking sites, online media and the tools like Twitter are not only a must have for any blog or business that wants to be found online… they will save you time when used right. To succeed online, in business, and in life, remember the golden rule. You will get everything you want if you help enough other people get what they want.

Movies, TV, songs, games. Pop culture now comes packaged like cookies or chips, in bite-size bits for high-speed munching. It's instant entertainment - and boy, is it tasty.