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in title, tags, annotations or urlNational Pen boosts web sales with more personalized content | Internet Retailer - 0 views
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Since replacing its home-grown e-commerce software in 2011 with Oracle Corp.'s Oracle Commerce software, National Pen has grown e-commerce sales by about 20% per year, CEO Dave Thompson says. As a result, e-commerce now accounts for 20% of total revenue, or $54 million out of $270 million this year, he notes.
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