Why Google TV will win [15Dec11] - 0 views
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Google Chairman Eric Schmidt caused some raised eyebrows last week when he claimed that by next summer “the majority of the televisions you see in stores” will come with Google TV.
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Okay, he may have the timing wrong, but I think that Google will absolutely come out on top of this. It will dominate the smart TV world much in the same way it now dominates the smartphone world.
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I liked some of the ideas behind the first iteration of Google TV, but like everyone else, was disappointed by the execution
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Google’s problem was that the company and its two consumer electronics partners built early-adopter devices that were supposed to appeal to the mainstream consumer — and in turn, didn’t do right for either.
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I was once again a little underwhelmed when the new Honeycomb version of Google TV hit my review unit
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about the apps they could install on it and the ways they could customize their Google TV experience
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Combine that with its huge potential for growth in the CE space, and you’ll see why Google TV very likely wins the smart TV race.
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Even if Schmidt is wrong with his assessment, Google always has a backup plan: The company bought Motorola Mobility earlier this year, and as part of the deal also acquired Motorola’s set-top box business. That makes it all but certain that Motorola will eventually ship Google TV-powered cable boxes, which could bring the platform to millions of legacy TV sets.