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D'coda Dcoda

What is Conversational Currency? - 0 views

openintelligence.amplify.com/...hat-is-conversational-currency

currency opportunities trends neweconomy

shared by D'coda Dcoda on 24 Apr 10 - Cached
  • nterested? The backbone of Conversational Currency ™ is whatever social medium a person likes using. Where one takes it from there is the value this community provides
  • Amplify’d from www.conversationalcurrency.comThis community shares  tactical applications with community members on a one-to-one basis. We do not share the ‘secret sauce’ on a static website since there exists a myriad of customized solutions which can be developed using the fundamentals and vehicles being invented.Since we based all communications using the power of social media, we ask viewers to start with a very general engagement opportunity:Here we invite the world of bloggers who want to discuss, and propagate their knowledge about, and need for “Conversational Currency ™ “. A special invitation goes out to brands who can advertise their “conversations” on our site, and ultimately learn about our ‘solution’ one-on-one.Selected blogs (and particularly brand implementation plans) will be inserted into Business Week…drawing national attention and exposure to your demonstrated ability to turn ‘Conversation into Currency’…and perhaps be the 1st!!Read more at www.conversationalcurrency.com
    • D'coda Dcoda
      D'coda Dcoda on 24 Apr 10
       
      entered in diigo
    • D'coda Dcoda
      D'coda Dcoda on 24 Apr 10
       
      let me know if you guys can see this, dcoda
    • Dan R.D.
      Dan R.D. on 25 Apr 10
       
      Well I can see the note in Diigo, but can't see it on the page itself. Hrmf..
  • D'coda Dcoda on 24 Apr 10
     
    Interested? The backbone of Conversational Currency ™ is whatever social medium a person likes using. Where one takes it from there is the value this community provides.
Marc-Alexandre Gagnon

American Express Buys Virtual Currency Monetization Platform Sometrics For $30M | TechC... - 0 views

techcrunch.com/...ion-platform-sometrics-for-30m

3BT_NFC mobile payments

shared by Marc-Alexandre Gagnon on 06 Feb 12 - No Cached
  • Exclusive: In a push to boost its payments platform for the gaming industry, American Express, has acquired virtual currency platform and in-game payments provider Sometrics. The total deal value is $30 million, but both parties declined to reveal further details about the split between cash and stock. Sometrics will become part of the Enterprise Growth Group, and will be used within American Express’ Serve digital payments platform to incorporate virtual currencies and loyalty programs.
  • Sometrics helps gaming publishers market free-to-play online games and monetize virtual currency with a consumer destination site and in-game payment solutions. Sometrics’ in-game payments platform basically powers virtual currency transactions and payments for game publishers. Sometrics also serves users with targeted offers based on their location, demographic, conversion history and social affiliation.
  • The company currently supports dozens of payment options (including mobile carrier infrastructure and credit card support) and hundreds of brand engagement ads, reaching a total global audience of more than 225 million consumers in more than 200 countries. And through Sometrics’ analytics capabilities, developers are able to view and analyze which audience demographics are responding to which payment options, respond by pushing traffic to the options that convert best, and optimize those conversions to help maximize revenue. Current gaming partners that use Sometrics include Nexon, NHN USA, IMVU, PopCap, BigPoint, Habbo, and many others.
  • ...7 more annotations...
  • The company also operates GameCoins.com, a centralized place to discover new gaming titles and earn virtual currency to be spent on games. Game Coins can be converted into a publisher’s virtual currency, as well as into Facebook Credits.
  • To date, Sometrics has helped process 3.3 trillion units virtual currency since the company’s launch in 2007. Sometrics also says that gaming partners see an average 15 percent revenue lift through the use of its virtual currency payment solutions.
  • To date, Sometrics has raised $6 million in funding from the Mail Room Fund, an investment consortium that includes the William Morris Talent Agency, Accel and Venrock, as well as AT&T, Greycroft Partners, and Steamboat Ventures.
  • Sometrics will be added to American Express’ Serve digital payment and commerce platform. The credit card giant debuted Serve in March as a way to integrate a variety of payment options into a single account that can be funded from a bank account, debit, credit or charge card. American Express will continue the operation of Sometrics’ current business and will work with Sometrics will allow Serve customers to purchase virtual currencies via the platform. Over time, AmEx plans to integrate Serve into the payment path of the games that Sometrics supports.
  • Of course, American Express isn’t the only credit card company looking to capitalize on the changes taking place in the payments industry. Visa has big plans to dominate mobile payments and the digital wallet, buying virtual goods payments platform PlaySpan for $190 million, as well as acquiring mobile payments company Fundamo for $110 million.
  • But in the past year, American Express has actually been making some interesting partnerships in the payments space, recently teaming up with Foursquare, Facebook and even Zynga for deals. This could help the company dominate social payments and close the redemption loop.
  • And AmEx has been boosting its Serve platform with carrier partnerships, including Sprint and Verizon. Serve has also formed relationships with other partners including TicketMaster, AOL, and a number of gaming companies (however, those names have not been disclosed yet).
Dan R.D.

Tactical Social Games - Relationship Economy [24Jul11] - 0 views

www.relationship-economy.com/?p=14292

shared by Dan R.D. on 24 Jul 11 - No Cached
  • People and businesses are spending a lot of time trying to engage people on every social platform in the universe. People put out content “betting” it will attract people to their advertisement, conversation, their offering or in lots of cases their scam.
  • To gain the currency of your conversational bet you must understand how to work them in your favor. The odds of creating conversational currency are based on the “human network” and not the “institutional network“. The difference between the two is creating “human content” vs. “institutional content“. The difference between those two is knowing how to speak in human terms. Human terms are based on an exchange of value received. If your conversations doesn’t create and give value you can “bet” the house will win. A few other things you can bet on.
  • If you try and steal peoples time and trick them into a conversation you can “bet” your not going to “get” any value back.
  • ...2 more annotations...
  • If you think you have “knowledge to share” and people will pay for it you can bet that you’d don’t have the right knowledge.
  • Social media are games. Make the wrong bet and you loose. The only way to make the right bet is to insure the odds are in your favor.
Dan R.D.

Unpacking Badges for Lifelong Learning [25Sep11] - 0 views

hastac.org/...cking-badges-lifelong-learning

badges learning currency identity reputation motivation community

shared by Dan R.D. on 25 Sep 11 - No Cached
  • Author: Sheryl Grant
  • Is there some core definition or badge-ness to explain what makes badges unique?
  • If badges are like degrees, diplomas, grades, or currency -- which many of us have collected and displayed and benefited from -- what's wrong with them? Why are badges worse or better? If badges are visual signs of rank, reputation, membership, and identity, and are just another way to show affiliation, why are they different than, say, titles, clothing, hair, language, accents, bumper stickers, friends, or an alma mater?  
  • ...6 more annotations...
  • Because badges hinge on motivation. Most of the energy in the badges conversation seems to have roots in the different ways people think about motivation, and more specifically about motivation and learning. What motivates learners to learn? What de-motivates them? 
  • Where's the line between motivating a learner and manipulating them?
  • For me, the most interesting intersection of the Badges for Lifelong Learning conversation is where learning theories overlap with research into virtual communities, new collectives, commons-based peer production -- whatever you want to call what we do online. A good deal of Internet research is about participation and motivation. If anything connects the badges community, it's seems to be the belief that more participation is better.
  • The communities of practice research links new collectives like Wikipedia with learning and identity, and authenticity is thought to affect people's motivation to learn and participate and reach goals.
  • There's this obscure ID Compensation theory that isn't even on Wikipedia! yet!
  • What if badges are just one more way to represent feedback? What if they're the best, most versatile way to provide feedback, whether that feedback is many-to-one, one-to-one, or many-to-many?
D'coda Dcoda

The Next Economic Paradigm;An Innovative Economy Built on Social Media - 1 views

openintelligence.amplify.com/...-economy-built-on-social-media

business transformation conversational currency economic paradigm ingenesist project next

shared by D'coda Dcoda on 24 Apr 10 - Cached
  • Outstanding research group that sees the future in a very different way. The entire site is worth a day’s reading and I’ll probably wind up Amplifying a lot of it here….its that good
  • See more at www.ingenesist.com 
  • D'coda Dcoda on 24 Apr 10
     
    Outstanding research group that sees the future in a very different way. The entire site is worth a day's reading and I'll probably wind up Amplifying a lot of it here....its that good.
  • D'coda Dcoda on 24 Apr 10
     
    testing
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