this article brings up the downside of too much technology that could/will/is invading our privacy. It also mentions freedom of choice or customization. Most of the time when I thought of customization I thought of changing the color of something to My favorite color or re-writing something, or choosing how a teacher taught me to fit my learning style, etc... but this article brings up a valid point that collides new technology with privacy with customization. We are consumers and contributers to society should be able to choose what information we want shared with the world via facebook, twitter, Google Maps, etc. If augmented reality is going in a direction where it over lays our flickr photos onto the real world (Bing Maps) and allows us to view someones live video feed from the phone (Bing Maps) then we should chose whether we want that information shared or not....etc...