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daniel manny

The Next Wave of AR: Exploring Social Augmented Experiences at Where 2.0 | Ug... - 0 views

  • 1) “Augmenting the map as interface: AR and Locative Narratives” - Jeremy Hight *Map augmentation of the historic route 66 can house an essay contest and publication globally but as embedded within that map augmentation instead of books or even web sites. * A place on a map can be a graphic index and database to save and collect the writing of that place with a graphic or textual search index. *One can pop immersive visualizations of abandoned or lost buildings from map location in shared software and collectively augment (imagine channels within the lost core of detroit where one is memories and accounts tagged within parts in the immersive visualization while another is of poems and stories written by people moved by the place and its semiotics and story). *The news stand is to be the map. *New forms of literature will be born of mapping, spaces,augmentation and new tools
  • “With the exotic mixed realities envisioned by futurists and science fiction writers seemingly around the corner, it is time to move beyond questions of technical feasibility to consider the value and impact of turning reality inside out for everyday social settings and experiences. Thanks to the inherently social nature of augmented reality, we can be sure the value and impact of many augmented experiences depends in large part on how effectively they integrate with the social dimensions of real-world settings, in real time.”
  • I will have the awesome privilege, on our Where 2.0 panel, of showcasing ARWave.   We will  premier the ARWave demo which shows how ARWave has accomplished the basics of geolocating data on Wave Federation Protocol (and real time collaboration on this geolocated data).  If you’re interested in the ARWave project join the Mailing list, FAQ are here, and have a peek at the current state of development at Google Code, and the specification for an AR Blip.  We also have Waves for the project hosted on Google Wave.  You can join the general discussion here, and the technical side here. The picture below is a screen shot from the demo video produced by core AR Wave developer and concept designer, Thomas Wrobel. Click on the image to enlarge, and note: “The pink thing is from Dennou Coil. Its an anti-virus program (that literally chase’s down bugs and glitches and removes them).” ARWave
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  • “The possibility exists to take a part of an area and overlay a dystopia, a utopia, multiples of each of these, or even recreations of previous incarnations in the past. Writing and publication thus cannot only be of place, and form(s), but of selected augmentations of icons, streets, buildings and related texts on top of the map. These spaces can be built in real time and can be turned on and off as channels of augmentation that over time illustrate many faces of place in its present, past, possible futures,etc. with texts within these alternate spaces as commentary, as fused aesthetic analysis, or simply creative writing relevant to these charged and hybrid spaces.”
  • “Layar has a killer browser already,  ARWave would add social features. They can keep their “walled garden” of data and still join the federation of open data too ” (Thomas Wrobel) Yup, that is the cool part of federation – you can have your cake and eat it too! Sophia Parafina and I will be organizing a discussion session on ARWave and Federation at WhereCamp, right after Where 2.0, April 3rd and 4th, and Dan Peterson who is in leading the federation effort for Google Wave will join us. The diagrams below illustrate how ARWave and federation can revolutionize the way we share our augmented realities.
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    The Reviews and Critics
daniel manny

Augmented Reality choosing Utility over Gimmick | Hello Mobile! The Interactive Mediums... - 0 views

  • Shortly after reading that Augmented Reality was the hot-topic at this years International CTIA Wireless conference , I caught an NY Times piece on AR’s tie in to portable real estate listings. Upon reading, I was quickly convinced that mobile augmented reality can reshape tourism, real estate and travel and is already beginning to.  From there I began pondering how it could be applied successfully to other industries such as retail. Clearly the opportunity is there. Industry reports say that mobile handset integration will make a significant impact on Augmented Reality and catapult the industry size to over $350MM. Secondly, It is a technology that when done well can add incredible levels of utility to a mobile device.  So far the mobile AR concept is simple, add live data population (metadata) to what you are already looking at through your mobile devices camera, or respond to an image capture with data. Whether it is a real estate listing, a state monument, or an important location in relevance to the Beatles’ history.  Once you point your camera, the information pops up right over it on your screen. Given the opportunity & usefulness it seems like a wise choice for companies to adopt early. However, companies looking for ROI must enter this arena with the intention to offer utility & improve the lives of their customers, not just give them a fun gimmicky display of a new technology (see Fanta, or Coke Zero).  While some say this technology is going to be quickly “overhyped and abused” many will find new and innovative ways to increase convenience in consumer’s lives, in turn for brand allegiance. Big box store IKEA is already testing out a future augmented reality catalogue showcasing building instructions. It’d be even better if you could use the pictures of your own home from your mobile device to find out while in store what that red chesterfield would look like in your living room. As for grocery innovation, imagine walking into the canned beans section of your local supermarket on a hunt for the lowest sodium beans. With an application dedicated to healthy eating, you could potentially point your camera at the entire beans category and it could point you directly to the can with the lowest amount of sodium. Recipes would be a simple way to innovate & add useful data. Perhaps Mixology could help you think of drink recipes before hosting a party while you are shopping at the liquor store, all you would have to do is point your camera at a bottle of vanilla infused vodka and presto! Whatever the use, AR is quickly becoming a respected medium and one of the most advanced marketing utility tools. As for other industries that can quickly be transformed the ones that come to mind are transportation, greeting cards, restaurants, and cinema. Those who adopt and integrate into their mobile strategies early will win customers & gain big shares of the opportunity, while those who sleep on this will likely get outshined by their competitors.
  • Upon reading, I was quickly convinced that mobile augmented reality can reshape tourism, real estate and travel and is already beginning to.
  • Secondly, It is a technology that when done well can add incredible levels of utility to a mobile device.  So far the mobile AR concept is simple, add live data population (metadata) to what you are already looking at through your mobile devices camera, or respond to an image capture with data. Whether it is a real estate listing, a state monument, or an important location in relevance to the Beatles’ history. 
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  • you could potentially point your camera at the entire beans category and it could point you directly to the can with the lowest amount of sodium.
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    The Opportunities with Augmented Reality
Alix R

Howstuffworks "How Augmented Reality Will Work" - 1 views

  • It is also notable because the projector essentially turns any surface into an interactive screen.
  • gathers GPS coordinates and pulls data from the Internet
  • for example, if he picks up a can of soup in a grocery store, SixthSense can find and project onto the soup information about its ingredients, price, nutritional value -- even customer reviews.
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  • Layar then shows information about restaurants or other sites in the area, overlaying this information on the phone's screen.
  • Using your phone's GPS and compass, Monocle will display information about local restaurants, including ratings and reviews, on your cell phone screen.
  • Urbanspoon
  • Wikitude,
  • Yelp's Monocle
  • Wikipedia
  • Underlying most of these applications are a phone's GPS and compass; by knowing where you are, these applications can make sure to offer information relevant to you. We're still not quite at the stage of full-on image recognition, but trust us, people are working on it.
  • Total Immersion
  • makes software that applies augmented reality to baseball cards.
  • Move the card in your hands -- make sure to keep it in view of the camera -- and the 3-D figure on your screen will perform actions, such as throwing a ball at a target.
  • Consider a scavenger-hunt game that uses virtual objects. You could use your phone to "place" tokens around town, and participants would then use their phones (or augmented-reality enabled goggles) to find these invisible objects.
  • There's a "human Pac-Man" game that allows users to chase after each other in real life while wearing goggles that make them look like characters in Pac-Man.
  • Arcane Technologies
  • An AR-enabled head-mounted display could overlay blueprints or a view from a satellite or overheard drone directly onto the soldiers' field of vision.
  • has sold augmented-reality devices to the U.S. military.
  • Augmented reality still has some challenges to overcome. For example, GPS is only accurate to within 30 feet (9 meters) and doesn't work as well indoors, although improved image recognition technology may be able to help [source: Metz].
  • People may not want to rely on their cell phones, which have small screens on which to superimpose information.
  • SixthSense
  • augmented-reality capable contact lenses and glasses will provide users with more convenient, expansive views of the world around them.
  • Screen real estate will no longer be an issue. In
  • There is such a thing as too much information.
  • ust as the "CrackBerry" phenomenon and Internet addiction are concerns
  • an overreliance on augmented reality could mean that people are missing out on what's right in front of them.
  • Some people may prefer to use their AR iPhone applications rather than an experienced tour guide,
    • Alix R
       
      So could Augmented Reality take away the need for some jobs?
  • privacy concerns. Image-recognition software coupled with AR will, quite soon, allow us to point our phones at people, even strangers, and instantly see information from their Facebook, Twitter, Amazon, LinkedIn or other online profiles. With most of these services people willingly put information about themselves online, but it may be an unwelcome shock to meet someone, only to have him instantly know so much about your life and background.
    • Alix R
       
      this is where customization comes in. Since we share information that anyone can see on the internet about us, then is there a problem with someone viewing that information upon meeting us? Since they could have access to it anyway....So those who do not want their information viewed by certain people should have the option to become "unlisted" or to clock the information form being viewed by certain people, just as Facebook allows for us to do in their privacy settings. people will be able to customize what information they are allowing others to have access to upon meeting them.
  • Despite these concerns, imagine the possibilities: you may learn things about the city you've lived in for years just by pointing your AR-enabled phone at a nearby park or building.
  • If you work in construction, you can save on materials by using virtual markers to designate where a beam should go or which structural support to inspect.
  • Paleontologists working in shifts to assemble a dinosaur skeleton could leave virtual "notes" to team members on the bones themselves,
  • artists could produce virtual graffiti
  • octors could overlay a digital image of a patient's X-rays onto a mannequin for added realism.
Nicholas B

Chris Hughes: Augmented reality made easy - 0 views

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    Phone hacker Chris Hughes demos an open source software project that makes creating "augmented reality" a cinch. He shows how a virtual object (like a 3D spaceship), in cahoots with live footage, can interact with the real world right through a web browser. via Chris Hughes: Augmented reality made easy | Video on TED.com.
Nicholas B

Stella Artois - 2009: The Year of Augmented Reality - Telegraph - 0 views

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    "Augmented reality is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with (or augmented by) virtual computer generated imagery - creating a mixed reality." This explains AR fairly well.
Tinsley K

define: Augmented reality - Google Search - 0 views

  • Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with
  • A reality that is augmented by a computer
  • refers to a display in which simulated imagery, graphics, or symbology is superimposed on a view of the surrounding environmen
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  • The use of transparent HMDs to overlay computer generated images onto the physical environment. Precisely calibrated, rapid head tracking is required to sustain the illusion.
  • is an interactive 3D environment that blends with our physical reality; the capability to link the virtual world with the physical world through for example a “superman vision” where a video image is superimposed with a 3D model of the same environment and adding hidden information ...
  • Augmented Reality (AR) describes the enrichment of the real world with the virtual. By using Mobile Devices and implants, users will be able to .
  • www.ontolinux.com/technology/terms.htm
Tinsley K

Augmented reality - Wikipedia, the free encyclopedia - 0 views

  • Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are augmented by virtual computer-generated imagery. It is related to a more general concept called mediated reality in which a view of reality is modified (possibly even diminished rather than augmented) by a computer.
  • With the help of advanced AR technology
  • the information about the surrounding real world of the user becomes interactive and digitally usable.
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  • Augmented reality research explores the application of computer-generated imagery in live-video streams as a way to expand the real-world.
Honor Moorman

Mashable - Blog - 10 Awesome Uses of Augmented Reality Marketing - 2 views

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    Visuals are an important part of advertising, so it's not surprising that so many companies have jumped on the augmented reality bandwagon, offering tools that visualize their products in a magical and memorable way. Here we take a look at some pretty amazing promotional uses of this new tech that work with common webcams, giving everyone a chance to experience augmented reality - a trend that will be big in 2010.
Vicki Davis

Blaise Aguera y Arcas demos Photosynth | Video on TED.com - 1 views

  • Blaise Agüera y Arcas
    • Nicholas B
       
      I looked this up sometime around last November and immediately explored the website. It's incredible how far it has come since '07.
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    This tedtalk discusses how Microsoft is building augmented reality into searchable maps and is from Blaise Agüera y Arcas with Microsoft. This software is supposed to transform how we look at digital images. This is fascinating and also a topic that the students of NetGenEd will be reviewing as part of their research into augmented reality.
Nicole Henderson

E-TeachUK: Augmented Reality in Education - 1 views

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    All videos are examples of how augmented reality can be use educationally.
Taylor S

Horizon Report Wiki - 2010 Simple Augmented Reality - 2 views

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    Simple Augmented 2010 Horizon Report
Alix R

Blaise Aguera y Arcas demos augmented-reality maps | Video on TED.com - 0 views

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    TED Talks. A demonstration of Augmented Reality technology and how it is used today, for more than video games. Most people use this technology everyday.
Francesca C

ARhrrrr - ein Augmented-Reality-Shooter - 0 views

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    Shows how a moblie platform can be used to launched augmented reality (AR) games.
Alix R

Augmented Reality - VFX Breakdown on Vimeo - 0 views

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    This is just an interesting video that demonstates different Augmented Realities and ways it is used. Not educational on the technology behind it, but still good to see.
Nicholas B

Frijj to launch augmented reality campaign | News | New Media Age - 0 views

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    "Augmented reality will allow Frijj customers to interact with the brand by holding up a bottle in front of a webcam to gain access to a real- time environment. A Frijj Swamp Soccerette then appears to climb out of the bottle and perform an on-screen cheer." An interesting take on commercial use of AR.
daniel manny

Total Immersion to Unveil First Commercial Markerless Tracking on Mobile at I... - 0 views

  • A major component of Total Immersion’s proprietary AR solution, markerless tracking enables an AR application to use natural targets to trigger the augmented reality experience.
  • “Mobile innovation continues to drive rapid change for business and personal interaction, and this spring’s CTIA educational program will address next generation technologies, new players and emerging opportunities,” said Robert Mesirow, vice president and show director for CTIA. “We are delighted that Bruno and Total Immersion will be contributing to the discussion.”
  • “Augmented reality is a new human interface, and as such, offers enormous potential to create engaging new experiences – especially using mobile platforms,” Uzzan said.  “AR is already beginning to transform the way people see and interact in the world.  It’s ushering in an age where destinations, data and details will be as close as a smartphone.  AR can turn a simple cell phone into a marketing and information delivery device with seemingly limitless capabilities.”
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    Commercial use
Tyler R

Total Immersion : Augmented reality software solutions with D'Fusion - 0 views

  • Augmented Reality (AR) is an interactive experience where virtual components are dynamically merged into a live video stream in real time.
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    Augmented Reality (AR) is an interactive experience where virtual components are dynamically merged into a live video stream in real time
Ethan L

Junaio 2.0: Augmented Reality Browser - 0 views

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    This is a new browser that uses simple augmented reality
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    This aritcle is on a new browser that uses simple augmented reality
Nicole Henderson

Augmented Reality - GE, Mini, EarthHour, Microsoft, and now - Make Your Own… - 2 views

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    Shows inexpensive ways that educational organizations could use augmented reality
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